Life Just Got a Whole Lot Sweeter, Because Beauty Bakerie Is Coming to Boots
We have some exciting news for fans of fun, experimental makeup that delivers on quality as well as cuteness: Beauty Bakerie is about to launch into Boots. The cult brand, which is known for its sweet-scented, high-performance products, will hit Boots online on July 17, and that means if you use the Order & Collect service to place an order before 8 p.m. you'll be able to pick up your haul in your local Boots store the following afternoon.
Beauty Bakerie is the brainchild of entrepreneur Cashmere Nicole, whose motto is "better, not bitter." That sweet outlook is evident in the whole range, which is inspired by pastries and sugary bakes and totally cruelty-free. However, this is by no means a novelty brand that focuses on packaging over performance. Beauty Bakerie products are loved by women across the world for their strong pigments and staying power, so it's no surprise Boots has added them to the lineup. Of the launch, Nicole said, "I'm rendered speechless. I know it seems I shouldn't be but I just wonder, will it always feel like I'm dreaming? Seeing our customers write in for the last few years literally begging us to come here or there was tough but boy was it motivating! They wanted Beauty Bakerie and sought us out. So this is almost a way of saying thank you for showing us this kind of warm welcome to your country. We will do our best to serve you!"
Boots will be carrying a number of the brand's most popular products, including the iconic Flour Setting Powder and the brilliant budge-proof Lip Whips. Plus as a launch offer, you'll get a Translucent Powder worth £22.50 free with any purchase of two or more products. If you're stuck for what to buy, here's what Nicole suggests you add to your basket: "You have to try our Flour! It's a global favourite and highly sought after. Our lip whips are also well known for being formidable under mostly any conditions only backing down to oils and lastly, another fave of my own is the Cotton Candy Champagne Blushlighter Palette. The design on this make you want to blush your cheeks forever."