Popsugar Beauty Makeup Best Fall Makeup 2018 We Tried the Best New Fall Makeup — and Here's What It Looked Like 21 October 2018 by Kelsey Castañon As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work. Picking out new makeup is a little like online dating: easily overwhelming, and often based solely off appearance. (Sure, you might not have to kiss a lot of frogs to find the right lipstick, but the sentiment is still the same. . .) With beauty, though, finding a product that makes you truly happy — the whole package, if you will — is a lot easier when you enlist a little help. So, I tried out the latest and greatest formulas hitting the market so you don't have to do the legwork, and picked my favourites (and how I like to wear them) ahead. Such a matchmaker. Fluid Sheer Highlighter Makeup | Giorgio Armani Beauty Image Source: giorgioarmanibeauty-usa.com A little bit of the Giorgio Armani Beauty Fluid Sheer Highlighter Makeup ($62) goes a long way, and the pretty reddish colour made me look instantly more awake. Giorgio Armani Beauty Fluid Sheer Highlighter Makeup $62 from giorgioarmanibeauty-usa.com Buy Now Kat Von D Ink Well Long-Wear Matte Eyeliner Image Source: sephora.com Say what you will about Kat Von D, but you've gotta admit: she makes a damn good eyeliner. Her latest Ink Well Long-Wear Matte Eyeliner ($20) is no exception, with blacker-than-black pigment that lasts all day long. Ink Well Long-Wear Matte Eyeliner $20 from sephora.com Buy Now Giorgio Armani Beauty Black Ecstasy Mascara Image Source: giorgioarmanibeauty-usa.com The brand's Eyes To Kill Mascara is hard to beauty — it's an OG I'll never retire — but the Giorgio Armani Beauty Black Ecstasy Mascara ($32) comes pretty damn close, and made my short lashes look miles long. Giorgio Armani Beauty Black Ecstasy Mascara $32 from giorgioarmanibeauty-usa.com Buy Now L'Oréal Paris X Isabel Marant Brow & Lash Mascara | Barneys New York Image Source: barneys.com While the packageing of this L'Oréal Paris X Isabel Marant Brow & Lash Mascara ($14) is decidedly chic, the fact that the translucent formula inside held up all day makes it even better. L'Oréal Paris X Isabel Marant Brow & Lash Mascara $14 from barneys.com Buy Now MakeupBeauty By POPSUGARShoppableHuda BeautyBeauty TrendsConcealerEyelinerL'Oréal