These 17 New Skincare Launches Are Killer — and You're Going To Want Them All

"On the heels of the Kush launches of 2018, Milk has launched the Hydro Grip Primer ($30). Unlike silicone or oil-based primers, I love that you don't have to worry about ruining your skincare buzz when applying this one — it seems that because of my extensive skin regimen, my primer always seems to pill and roll on the skin, which is typically why I avoid them. Also, almost every professional makeup artist I know nixes primers because they say that if you moisturise properly, you don't need one. With Hydro Grip, it feels like an additional step in my routine and not the first step in my makeup application, ya dig? There is a technique to apply it, though. Put it on the back of your hand and then blend it onto your face using your fingers or a makeup brush. Let it sit for a minute so it fully absorbs and then get to applying that makeup. My makeup didn't crease around my nose or under my eyes, it lasted on 12-hour set day, and the primer looks amazing alone — it gives you a glass skin finish." — Kirbie Johnson, host and senior reporter

"This pretty little pink Bliss Hydration Salvation Facial Oil ($22) came into my life recently and the timing couldn't have been better. In the winter, my skin gets extra dry and needs hydration replenishing ingredients. I've been using the formula at night underneath my moisturiser. It's lightweight, quickly absorbs into my skin and leaves it feeling smooth and hydrated." — Marisa Petrarca, associate beauty editor, Makeup.com

"First things first, the Urban Skin Rx Purifying 2-in-1 Pumpkin Pore Detox Mask and Scrub ($18) smells amazing — it's basically Fall season in a bottle, without being overwhelming. The mask is also self-warming, so once you apply you'll start to feel it heat up on your skin. The sensation isn't uncomfortable (in fact, it feels spa-like) and fades after a minute or two. I tend to leave it on for the recommended 15 minutes before washing it away and afterward my skin looks and feels glowy and smooth." — Tembe Denton-Hurst, associate editor, Makeup.com

"Look, I know sunscreen isn't 'sexy.' But it is the one thing you can do now to help you feel sexy later, and the Estée Lauder Perfectionist Pro Multi-Defence UV Fluid SPF 45 ($45) feels like nothing on the skin, and actually hydrates better than most primers, which makes it perfect pre-makeup." — KC

"Besides the fact that esthetician Renée Rouleau is one of my nicest people on the planet, she also knows my high-maintenance skin like the back of her hand, so I trusted her completely when she recommended her Phytolipid Comfort Creme ($62). No surprise, she was right: the creamy, luxe formula coddles my supersensitive, reactive, dehydrated skin like big baby it is. She recommended I use it three times a week — but it feels so good, I might just make it an everyday thing." — KC

"In respect to full transparency, Lubriderm's existing unscented lotion was already a big favourite — for both the public at large and in my household — but the brand recently introduced a new version for the inked, called Tattoo Daily Care Lotion ($TK). It's essentially the same formula you know and love, but with fancy AF packageing that says, 'We get you,' to all the tattooed people in the world." — KC

"NuFace changed the game with the brand's array of microcurrent facial devices, but the newest launch, NuFace Fix Line Smoothing Device Kit ($149), is going to make microcurrent a daily part of your routine. Touted as a line smoothing device, I've been testing this tool since November and keep it with me in my purse now. (Serious about skin care or seriously crazy? You decide.) It firms, smooths and tightens lines around the eyes. your lips and forehead but looks discreet — it could be a lip gloss for all anyone knows. (Until you start using it, of course.) It works within three minutes to help give your brow a subtle lift or to smooth out any fine lines you might see. The key is to use it with the accompanying serum, which is ionic itself. You can use it alone or with the device — regardless, you'll see firmer, more lifted results." — KJ