Since 2016, Danielle Bregoli (also known by her rapper name, Bhad Bhabie) has gone from a viral sensation [1] to, well, an even more viral sensation. Now, the 15-year-old is delving into the world of makeup [2] by accepting an endorsement deal with new cosmetics brand CopyCat Beauty [3].

CopyCat Beauty recently started rolling out promotional photos of Bregoli on its Instagram, and according to People, "Bhabie will earn $900,000 for her six-month endorsement promoting the company's products." [4] With the tagline "Shop smarter, not harder," the company pits the quality of its collections and price points and against best-selling products from well-known competitors (like the Urban Decay Naked Heat Palette [5] ($54) and the Too Faced Sweet Peach Eyeshadow Palette [6] ($49)). "I got a lot of money but, b*tch, why would I want to spend it on expensive-ass makeup when I can get the same sh*t for cheaper?" Bregoli says in her promotional video.

Ahead, see Bregoli for CopyCat Beauty.

BHAD BHABIE Copycat Beauty makeup collection launch | Danielle Bregoli