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Brad Pitt and Kiehl's Launch Aloe Vera Liquid Cleanser. 100% of Price Goes To Environmental Charity. Photo Brad and Angelina

Shower with Brad Pitt for a Good Cause

One of Cosmopolitan's Sexiest Men Brad Pitt is showing he's not just a pretty face. The actor is following in the footsteps of wife Angelina Jolie and using his fame for a good cause. Brad is working with Kiehl's to raise money for eco initiatives. Back in the summer my girl BellaSugar US told you about Brad and Kiehl's new deal and now the good work continues as their Aloe Vera Liquid Cleanser hits counters in the UK.


100% of the proceeds from the cleanser go to JPF Eco Systems. This charity, which is co-owned by Brad Pitt and Kiehl's, seeks to support global environmental initiatives such as the building of environmentally sustainable housing for victims of Hurricane Katrina. I'm also pleased to report that the body wash contains only biodegradable ingredients and the packaging is recyclable.


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For Brad's views on the product and where you can buy it, read more.

Brad says "Kiehl's formulated this product to minimise the impact we have on our environment. All proceeds will go to benefit green initiatives around the globe."

The wash has a pleasingly fresh scent. It's packed with skin-boosting aloe, glycerin and coconut for extra-soft hands. Aloe Vera Liquid Cleanser is on sale now at Kiehl's boutiques, as well as Harrods, Selfridges, and Space NK. Now you have an excuse to think of Brad every time you take a shower.

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