Can we talk about how it makes perfect sense that Charlotte Tilbury's new liquid matte lipstick is called Sweetheart? Because that's exactly what this British makeup artist and bestower of beautiful products is to the beauty community.
Sweetheart [1] (£24) is a soft, creamy, warm-leaning beige-pink hue that somehow looks brilliant on everyone. In a recent Instagram showing off the new hue, Charlotte recommended pairing Sweetheart with her Lip Cheat Liner in Pink Venus [2] (£16) for a perfect pout.
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For those who haven't experimented with Charlotte Tilbury's Hollywood Lips Liquid Lipstick before, you're in for a nice treat. It's a velvety and supermoisturising formulation made with beeswax and hyaluronic-acid-rich sea lavender. We love how it plumps your lips and leaves everything feeling soft and pillowy instead of dry or cracked the way some matte liquid lipsticks can.
We're guessing Sweetheart is going to be one of those shades everyone has in their purse based on how flattering it is. Thanks, Charlotte!