Popsugar Beauty Celebrity Beauty Hailey Baldwin Beauty Line Hailey Baldwin Just Used Her New Last Name to Launch a Potential Beauty Line 17 April 2019 by Sarah Siegel First Published: 16 April 2019 Image Source: Getty / Raymond Hal Hailey Baldwin has been loving her new moniker since she got married to Justin Bieber in 2018. According to TMZ, the model has been enjoying being a Bieber so much that her company has trademarked "Bieber Beauty" with the intention of potentially launching cosmetics and other beauty products under the name. While there's no news yet about what exactly the new company will sell, based on the model's go-to looks, we're guessing she'll stick to "no-makeup" makeup products, an occasional bold lip colour, and plenty of hair accessories. Check out some of her best beauty looks ahead to hold you over until she reveals more. Hailey Baldwin at the iHeartRadio Music Awards Image Source: Getty / Axelle/Bauer-Griffin 1 / 7 Hailey Baldwin at the Met Gala Image Source: Getty / Frazer Harrison 2 / 7 Hailey Baldwin at the Daily Front Row Fashion Media Awards Image Source: Getty / Nancy Rivera/Bauer-Griffin 3 / 7 Hailey Baldwin at the 2018 Billboard Music Awards Image Source: Getty / Axelle/Bauer-Griffin 4 / 7 Hailey Baldwin at the Dior Dinner at the Cannes Film Festival Image Source: Getty / Pascal Le Segretain 5 / 7 Hailey Baldwin at the 2018 Vanity Fair Oscars Party Image Source: Getty / JEAN-BAPTISTE LACROIX 6 / 7 Hailey Baldwin at the Brit Awards 2018 Image Source: Getty / Karwai Tang 7 / 7 Celebrity BeautyHailey BieberBeauty NewsBeauty ProductsCelebrity Makeup