Popsugar Beauty Hair Hair Contouring Trend What is "Hair Contouring?" A Celebrity Hairstylist Explains The Trend 21 August 2019 by Sarah Siegel Image Source: Courtesy of Amika As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work. While makeup contouring has developed from trend to a near-daily step in our beauty routines, hair contouring is still in its infancy. The technique promises to help sculpt your face the same way makeup would, but with strategically placed hair colour instead. Because it's complicated to get right, the trend used to be reserved for pro stylists. However, now brands are rolling out at-home versions of hair contouring products. we reached out to master hair colourist at IGK Salon, Stephanie Brown, who has worked on celebrity clients like Kate McKinnon and Melissa Villaseñor, to find out more about this emerging trend, plus a few products that will allow you to try out the trend for yourself. What Is Hair Contouring? Brown explains that the trend is not unlike contouring your face with makeup. "Hair contouring is using dark and light colours to help soften or accentuate different features on your face," she said. It also has the added bonus of adding dimension to your hair, which can make it look fuller. Similar to makeup, how you choose to contour will depend on your face shape. If you'd like to make a longer face seem rounder, Brown suggests adding brighter pieces toward the ends of the hair. Have a round face? Brown says that highlights paired with darker pieces framing your face will make it look longer. Brown also suggests thinking about what you want to hide and what you'd like to accentuate. "Brighter and lighter tones help soften imperfections where [as] darker tones highlight it more," she said. "Think of a picture frame; when you want to see every detail you frame it with black while it's the opposite when you frame it in white." While this may only be the beginning of products labeled as contouring sprays, you can also achieve the same effect with other spray-on colour products. Check out a few options, ahead. Amika Strobe Contour Kit Amika Strobe Contour Kit ($50, available in September) Amika Strobe Contour Kit $50 from loveamika.com Buy Now IGK Amaro Ombre Highlight Spray IGK Amaro Ombre Highlight Spray ($29) IGK Amaro Ombre Highlight Spray $29 from igkhair.com Buy Now Oribe Airbrush Root Touch Up Spray Oribe Airbrush Root Touch Up Spray ($32) Oribe Airbrush Root Touch Up Spray $32 from oribe.com Buy Now Hush Hair Camo Hair Shadow Spray Hush Hair Camo Hair Shadow Spray ($25) Hush Hair Camo Hair Shadow Spray $25 from sephora.com Buy Now TRESemmé Root Touch Up Temporary Hair Colour Spray Image Source: target.com TRESemmé Root Touch Up Temporary Hair Colour Spray ($8) TRESemmé Root Touch Up Temporary Hair Colour Spray $8 from target.com Buy Now HairShoppableBeauty TrendsHair TrendsHair ColourBeauty Interview