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Incredible Launches Neon Lip Paint

Neon Lip Paint Exists, and It Could Probably Stop Traffic

Metallics, move over. As much as we love the shimmering lip trend, there is a new kid on the block: neon. INC.credible just announced what it says is the world's first-ever neon lip paint. What does this mean, exactly? Well, this $10 lippie glows in the dark.

This affordable tube comes in two hues: "I'm Hot RN," a true orange, and "She's Arrived," a hot pink. Both colours are bold enough to stop traffic on their own, but with the perk of neon, they might be downright blinding. This nondrying matte formula is full-coverage, and I wouldn't want my neon any other way.

These vegan lip paints are also cruelty and paraben-free, so you can feel good about glowing as bright as a road sign. As previously mentioned, you can build the colour on for a full, intense coat or use your fingers to pat it out to create a sheer look. Need it now? You're in luck: this launches online at Sephora on April 10.

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