I recently saw dry shampoo as the go-to hair product for Virgos on one of those zodiac sign prediction things [1]. This was 100 percent true for me, because it's a staple I use every single week and can't imagine not having on my vanity. If you can relate, I thought I'd provide a friendly PSA that Kristin Ess's Style Reviving Dry Shampoo [2] ($14) is my favourite out of the dozens I've tried.
It was first recommended to me by a friend whose beauty opinions I very much trust, and the reasonable price tag paired with the fact that I could grab it at Target made me want to try it out. I've since repurchased it many times, and when I decide to branch out and try another dry shampoo, I usually regret it.
As someone with dark hair, I hate when dry shampoo leaves a chalky, visible white streak. Although this formula does come out in white powder form, it seamlessly blends into the rest of my hair with a few taps. It also smells incredible — not too intense but just sweet and fresh enough — and visibly absorbs oil. I can get away with washing my hair twice a week, and I rely on this in between. A few sprays at the roots, and I'm good to go.
Kristin Ess [3]'s products are only available at Target or on her own website [4] (I know, I know — just another excuse to "pick up one thing" from Target). She's a celebrity hairstylist who launched her own haircare line [5] in 2017, which now includes hair gloss [6], a rose gold temporary tint [7], and much more.
I haven't tried her other products, but I know I'm not alone in loving the dry shampoo. Half the time when I stop by my closest Target, the Style Reviving Dry Shampoo is out of stock; I consider it a win when I get it on the first try. If you're looking for your holy grail dry shampoo that'll save you on lazy days, this might be it.
Kristin Ess Style Reviving Dry Shampoo [9] ($14)
Kristin Ess Style Reviving Dry Shampoo [10] ($14)