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New Product Alert! iPerfumer

App-addicts get ready, I've found your new best friend! This week saw the launch of iPerfumer, a hot new fragrance concierge App for iPhones and iPads. Check it out! The App has been made by fragrance group Givaudan.

iPerfumer is a personalised online guide to fragrance buying. Users upload their fragrance tastes and preferences to the site, and immediately thousands of fragrances are cross referenced to find the best fit examples.

There's no limit on profiles so fans can even create multiple versions for friends and family. (Great for gift giving.) The App also updates users on the most popular selling scents.

This is a genius idea. The fragrance landscape is so crowded these days it can be a nightmare to find the right one for you. iPerfumer's database includes over 4000 scents for men and women, so there's certainly every taste catered for. What's more, it's totally free! Enjoy ladies. Are you a beauty App fan?

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