The No7 Laboratories Line Correcting Booster Serum (£38) is finally available after having a wait list of over 17,000 people in the UK and Ireland. The serum is only sold at Boots and was just released on April 11. Why all the hype? It is clinically proven to reduce the appearance of wrinkles, and was specifically designed to be applied directly on lines and wrinkles.
The serum can be used as the first step in your morning skincare routine or at night beneath your usual serum or moisturiser. That's not all: it can also be mixed with your moisturiser, foundation, or eye cream to boost age-defying results. The secret ingredient? Matrixyl 3000 plus, a blend of peptides that help promote skin cell turnover and effectively remove facial wrinkles. No7 told POPSUGAR that since the serum's release, one is sold every two seconds.