Filmmaker and writer Sofia Coppola is going commercial. After starring in the Louis Vuitton ads with her father Francis Ford Coppola, Sofia has admitted to WWD that she's been directing the latest adverts for Parfums Christian Dior's Miss Dior Chérie fragrance. If her recent films are anything to go by, we're expecting a rich visual feast.
"It's about a young woman in Paris," Coppola told WWD at the Nina Ricci show at Paris Fashion Week, but added “it’s too early to say any more.” She also told the paper that she's writing a new film, but wouldn't give away any more details.
The new Miss Dior Cherie commercial will air worldwide, early next year. It stars Byelorussian model Maryna Linchuk and will have a young, glamorous air to reflect the image of Dior's youthful scent. I don't know about you, but I can't wait to see it. Watch this space.