Whether you plan to spend Valentine's Day out on the town with your boo thang or curled up inside watching Gilmore Girls reruns, Feb. 14 — like any day of the year — could always use a little extra sparkle. One way to zhoosh up your makeup while celebrating love's eternal flame is through heart eye shadow.
We've started to see makeup enthusiasts turn themselves into the human embodiment of the heart eyes emoji. This Instagram trend is somehow both cheesy and chic, and we are bookmarking all of these looks for when Cupid comes a calling.
As you can see, some of these looks are glittering pink hearts that take up the entire lid. Others are small, subtle stamps. Either way, we guarantee this eye shadow will get you in the loving mood. See our favourite inspiration ahead.