Popsugar Beauty Award Season Alicia Keys's Fringe at 2020 Billboard Music Awards Photos Alicia Keys Debuted Blunt Fringe at the BBMAs, and Is There Anything She Can't Pull Off? 15 October 2020 by Yerin Kim View this post on Instagram 💅🏾💅🏾💅🏾💋💋💋 A post shared by Alicia Keys (@aliciakeys) on Oct 14, 2020 at 5:03pm PDT Alicia Keys introduced a new side of herself at the Billboard Music Awards on Wednesday night, in not only her music but also her epic new look. The singer debuted blunt fringe and bum-length hair at the show, where she delivered a flawless performance of "Love Looks Better," a tune that brings us back to her music from the early 2000s. While Keys appeared to be wearing a wig — I mean, look at the length of that hair — we're obsessed with her (temporary) new look. As usual, the singer and founder of new beauty brand Soulcare kept her makeup simple with minimal eye makeup and her natural, glowing skin. She tied it all together with a sparkly white bodysuit and matching glittery earrings. Get a closer look at Keys's full glam ahead. Related: Can We Just Turn Brandy's Billboard Music Awards Performance Into a Whole Concert? View this post on Instagram New side of Alicia to introduce you to. Nice to meet you. I’m ready 4 tonight at the @bbmas 8pm ET 💎💎💎 A post shared by Alicia Keys (@aliciakeys) on Oct 14, 2020 at 4:02pm PDT 1 / 3 View this post on Instagram 💅🏾💅🏾💅🏾💋💋💋 A post shared by Alicia Keys (@aliciakeys) on Oct 14, 2020 at 5:03pm PDT 2 / 3 Image Source: Getty / Kevin Winter 3 / 3 Award SeasonCelebrity BeautyBeauty NewsBillboard Music AwardsCelebrity HairBangsAlicia Keys