When it comes to wintertime makeup, blush is the MVP — make that most versatile product — of your makeup bag. It can bring radiance to cheeks, accentuate your natural contours, or make an eye-catching statement with playful colours and positioning. (Even all at the same time, if you want!)
If it's been a while since you've brought a new blush into your repertoire, winter is the perfect time to experiment with a new texture, shade, or effect. Why? Because discovering your new favourite has never been more accessible, thanks to e.l.f. Cosmetics [1]. The makeup brand is beloved by countless influencers for making its high-performance formulas available — without the high prices. So whether you're looking to add some new hues to your collection of powder blushes or to try something different like a putty blush, these are the best blushes to help you get that fresh-faced winter glow.
e.l.f. Cosmetics Putty Blush
If you're looking for a foolproof blush that gives a gorgeous and natural glow, the highly pigmented, creamy texture of e.l.f. Cosmetics Putty Blush [2] ($6) will make your makeup dreams come true. It builds beautifully, then dries into a soft powder finish — so it's as easy to wear as it is to apply.
e.l.f. Cosmetics Primer-Infused Blush
To keep your cheeks flushed from the day's first matcha latte to Zoom happy hour, look to e.l.f. Cosmetics Primer-Infused Blush [3] ($6). As the name suggests, primer is built into the formula, which keeps the pigment locked onto skin all day long — so you can leave makeup touch-ups off of your to-do list.
e.l.f. Cosmetics Beautifully Bare Natural Glow Face Palette
When you want a little definition and colour in your cheeks, but you don't feel like shouting "HELLO, I AM WEARING MAKEUP," e.l.f. Cosmetics Beautifully Bare Natural Glow Face Palette [4] ($8) is the palette to reach for. It includes bronzer, two blushes, and a highlighter — all in a soft, silky powder formula that gives skin an I-woke-up-like-this kind of radiance.
e.l.f. Cosmetics Powder Blush Palette
Of course, sometimes you do want the world to see your makeup. Show off your stuff with e.l.f. Cosmetics Powder Blush Palette [5] ($8), which contains four bright blush shades to wear alone or together. It's available in light and dark tones, too, so you can find the right quartet for your skin colour.
e.l.f. Cosmetics Workout Ready Lip and Cheek Palette
Not that anyone needs to wear makeup while working out, but if you choose to, e.l.f. Cosmetics Workout Ready Lip and Cheek Palette [6] ($8) is a smart option. Here's why: its highly pigmented cream formula is sweat-resistant, won't clog pores, and works on cheeks and lips alike. So you can go from (virtual) studio to street — without having to do your makeup more than once.
e.l.f. Cosmetics Baked Highlighter and Blush
Baked powder blushes are usually offered only by expensive brands, but there's no need to splurge when the e.l.f. Cosmetics Baked Highlighter and Blush [7] ($4) costs less than a croissant. Both shades — a pretty champagne highlighter and a peachy coral blush — have a hint of shimmer in them, allowing you to create a lit-from-within complexion and still have money to burn.
e.l.f. Cosmetics Jellypop Flush Blush
Chances are, you've never experienced a blush quite like e.l.f. Cosmetics Jelly Pop Flush Blush [8] ($6). Its unique jelly texture melts onto cheeks, giving them a sheer wash of colour. That's due to the formula's inclusion of watermelon and argan oil, which keep skin looking hydrated and healthy. A must-try for people who think they've seen it all. (They haven't!)
e.l.f. Cosmetics Studio Blush
Don't look now, but here comes another award-winning cheek colour. For more than a decade, e.l.f. Cosmetics Studio Blush [9] ($4) has won raves for its finely milled powder texture and excellent colour payoff. If you've shied away from powder because it often looks cakey and feels heavy, this just might be the blush that makes you a convert.
e.l.f. Cosmetics Bite-Size Face Duo
The e.l.f. Cosmetics Bite-Size Face Duo [10] ($3) is such a snack. First of all, the compact itself is cute and sleek enough to toss into your makeup bag without gobbling up all the space. Then, inside, there's one matte blush (or bronzer — you do you) to accentuate cheeks, plus a shimmer shade to illuminate the high points of the face. Together, they create that glowing-all-over look that never goes out of style.
e.l.f. Cosmetics Monochromatic Multi Stick
If we're going to be precise, e.l.f. Cosmetics Monochromatic Multi Stick [11] ($4) isn't a blush — at least, it's not just a blush. Instead, it's a blush, lip colour, and eyeshadow all in one stick. The cream-to-powder formula glides on easily, depositing a pretty wash of luminous colour that blends seamlessly with skin. Consider it your one-and-done solution for a unified makeup look.