POPSUGAR UK

The Results Are In: These Were the Best Beauty Products of 2020

18/12/2020 - 07:30 PM

You know that popular ice breaker question that asks what you would bring with you to a deserted island? We often think about that when it comes to the beauty products we've tried, and in 2020, we landed on the following 89 items. It may sound like a lot, but trust us when we say it's only a fraction of the new makeup [1], hair, body, skin-care products [2] we tested this year.

2020 was a year unlike any other but that didn't stop the beauty industry from rolling out new launches [3], innovations, and formulations at the same bustling speed as before. As we look back on all of the things we swatched and tested over the last 12 months, it's clear that — even though we didn't go anywhere — beauty still had a very important place in our newly adapted stay-at-home routines. We leaned on beauty and the latest products from our favourite brands whenever we were in need of some reprieve, an instant confidence boost, or just something to fill the time during another Friday night indoors.

Ultimately, many of the products we experienced brought us so much joy that we decided to gather them all together in a roundup of the best beauty products of 2020 [4], broken out by four different categories: skin, makeup, body, and hair. Keep scrolling to find the year's best launches that would easily make our desert-island list . . . if travelling anywhere other than from the kitchen to our living room was something we were doing right now.

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Skin Care
Makeup
Body Care
Nail Products
Fragrance
Hair Care
Hair Care

CeraVe Retinol Face Serum For Post-Acne Marks

As far as ingredients go, retinol is a bit of a show-off — effectively boosting cell turnover for brighter, clearer skin [5]. It can also be pretty pricey, which made its debut in the CeraVe Retinol Face Serum For Post-Acne Marks [6] ($20) especially enticing — and well with the spend.

Supergoop! Bright-Eyed Mineral Eye Cream SPF 40

We've long loved Supergoop!'s ability to make sunscreen feel just a smidge sexier, but its lightweight, slightly tinted Bright-Eyed Mineral Eye Cream SPF 40 [7] ($34) is straight-up irresistible.

Fenty Skin Hydra Vizor Invisible Moisturiser SPF 30 Sunscreen

You knew Rihanna [8] was going to take care of you with her new venture into skin-care territory, didn't you? Not only does the lightweight Fenty Skin Hydra Vizor Invisible Moisturiser SPF 30 Sunscreen [9] ($35) absorb in a snap and smell like tropical berries you'd find in a fruit bowl on holiday, but it's also refillable for easy recycling. Pair that with the fact that it's loaded with SPF 30, and there you have it: a product that was all but made for us — and you, and you [10].

Dr. Jart+ Teatreement Cleansing Foam

The Dr. Jart+ Teatreement Cleansing Foam [11] ($28) isn't so much of a "foam" as it is a lightweight gel that gently whisks away dirt and oil (thus making it easier for the blemish-fighting tea tree oil to get to work) and slightly suds up in the process.

L'Oréal Paris Pure Hyaluronic Acid 7 Replumping Ampoules

If your skin is in constant need of hydration, consider trying the L'Oréal Paris Pure Hyaluronic Acid 7 Replumping Ampoules [12] ($25), a seven-day treatment that helps reduce fine lines, locks in moisture, and makes your complexion look as soft and supple as Botticelli's muse. Crack one open in the morning and use about half the serum allover before makeup application. To preserve the other half for your nighttime routine, simply invert the cap and place it into the opening while the first portion of the ampoule works its magic on your skin. At the end of the day, take off your makeup and apply the serum right before moisturiser.

Wishful Yo Glow Enzyme Scrub

The first product to launch from Huda Kattan's newest skincare line [13] is the Wishful Yo Glow Enzyme Scrub [14] ($39), which is a pineapple- and papaya-enzyme-infused scrub designed to give you the glowiest skin of your life. The scrub is made with a lightweight formula featuring AHAs, BHAs, and fruit extracts that gently get rid of impurities and dead skin cells to ultimately reveal softer skin that makes applying foundation that much easier. We were genuinely shooketh at how smooth it made our skin feel.

Hero Cosmetics Rescue Balm

You know how a pimple looks all open and raw after it comes to the surface from wearing an acne patch? The new Hero Cosmetics Rescue Balm [15] ($13) is designed for use at that phase. It's a balmy ointment that provides a protective layer over the pimple. This not only helps it heal faster but also allows for layering makeup overtop without causing any further irritation.

Peace Out Skincare Microneedling Anti-Wrinkle Retinol Patches

Smile lines are cool and all — they demonstrate a life well-lived, as mom likes to tell us — but if you curse every full-coverage foundation and powder for putting them on blast, you're going to want to pop on the Peace Out Skincare Microneedling Anti-Wrinkle Retinol Patches [16] ($28) a few hours before applying your makeup. The retinol and peptide-infused microneedling sticker feels invisible on skin, but just so happens to soften those wrinkles [17] juuuust a smidge.

Drunk Elephant E-Rase Milki Micellar Water

The Drunk Elephant E-Rase Milki Micellar Water [18] ($28) is not like your other micellars. Instead of a clear or water-like consistency, this one is a cloudy liquid with a little extra weight to it — that's the fatty acids, vitamin E, and plant oils at play — but don't worry, that doesn't mean it's heavy. In fact, you won't feel it linger at all on the skin after you sweep it across the face with a cotton round . . . you'll just know it whisked away all traces of makeup, and didn't sting a bit.

Pixi Clarity Concentrate

We dig the Pixi's entire Clarity collection, but one of our favourites is the Clarity Concentrate [19] ($24). The lightweight liquid minimizes the appearance of pores and helps the skin look smoother, but never feels heavy or greasy.

Laneige Hypoallergenic Cica Sleeping Mask

If your skin is kind of like the annoying roommate in every rom-com — needy, highly reactive, and could use a dose of calm — that's where the Laneige Hypoallergenic Cica Sleeping Mask [20] ($34) comes in. The formula is meant to be used at bedtime, so the fermented yeast can nix any redness overnight, but we've found that it soothes nicely in the morning and keeps it hydrated all day long.

Dr. Brandt Skincare Dark Spots No More Triple Acid Spot Minimizing Concentrate

Post-acne scars are no match for the Dr. Brandt Skincare Dark Spots No More Triple Acid Spot Minimizing Concentrate [21] ($68), which contains a potent dose of clinical-grade acids to brighten up marks in no time.

Farmacy Cheer Up Brightening Vitamin C Eye Cream With Acerola Cherry

The cherry on top to the cutely packaged Farmacy Cheer Up Brightening Vitamin C Eye Cream With Acerola Cherry [22] ($45) is that it lives up to its name — the formula works fast to fade dark circles.

Aveeno Calm and Restore Oat Gel Moisturiser

Sensitive sets, this one's for you: the Aveeno Calm and Restore Oat Gel Moisturiser [23] ($22) is loaded with all the stuff your red, irritated, or dry skin would want (such as prebiotic oats and hyaluronic acid) but none of the stuff you don't (like fragrance, dyes, or alcohol).

Clarins Instant Smooth Perfecting Touch

At this point, comparing a beauty product to an "Instagram filter for your face" feels overused (and underpromised), but there's no better way to explain the Clarins Instant Smooth Perfecting Touch [24] ($39). The hydrating formula preps skin for makeup, while simultaneously blurring everything in its tracks.

First Aid Beauty FAB Pharma Oat & Hemp Multi-Fix Salve

The oatmeal- and hemp-seed-oil-spiked First Aid Beauty FAB Pharma Oat & Hemp Multi-Fix Salve [25] ($34) brings new meaning to do-it-all-and-then-some; the balm alleviates everything from dry patches to cracked heels to rough elbows and beyond.

Perricone MD Cold Plasma Plus+ CBD Advanced Serum Concentrate

Perricone MD's Cold Plasma line is an editor- (and dermatologist-) backed range for its high-performing, widely effective skincare formulas, but the brand's new Cold Plasma Plus+ CBD Advanced Serum Concentrate [26] ($159) introduced the trendy cannabidiol into the mix — to glowier, equally impressive results.

Ole Henriksen Truth Juice Daily Cleanser

Like a tall glass of freshly-squeezed OJ, the Ole Henriksen Truth Juice Daily Cleanser [27] ($28) is the most refreshing thing you can give your skin first thing in the morning. Not only does it use orange fruit water to revive skin, but also polyhydroxy acids to lift away dirt and oil for truly the deepest cleanse your pores can imagine.

Everyday Humans Rosé S'il Vous Plait SPF 30

When it comes to physical sunscreens, this zinc-oxide-infused Everyday Humans Rosé S'il Vous Plait SPF 30 [28] ($25) is one of the best. Not only does the lightweight, noncomedogenic formula not irritate my sensitive, acne-prone skin, but it also has a subtle smell of rose and doesn't leave behind a white cast. The SPF has a velvet matte finish that looks great on its own or as a primer for makeup.

StriVectin Cloudberry Moisture Plumping Cream Mask

Ever since we started hearing about cloudberries in skin care, we've been obsessed — and not just because they make me think of Willy Wonka's snozzberries. They're similar to blackberries, taste super delicious, and are packed with vitamin C to brighten and protect skin. StriVectin Cloudberry Moisture Plumping Cream Mask [29] ($48) contains cloudberry as well as prickly pear and hyaluronic acid. It feels rich yet light and fluffy, smells like an orange creamsicle, and gives my skin an immediate boost of both hydration and overall zippiness — like we've been skipping through a chocolate factory.

BareMinerals SkinLongevity Green Tea Herbal Eye Mask

Even when the heat index is up, up, up and every skin-care product feels too heavy to use, there's something about the BareMinerals SkinLongevity Green Tea Herbal Eye Mask [30] ($35) that feels surprisingly refreshing. Not only does the green tea and willow extract help soothe any inflammation that comes from sitting in an un-airconditioned room for too long, but you can also pop 'em in the fridge for an extra cooling effect.

Then I Met You Calming Tide Gel Cream

Our favourite part about the Then I Met You Calming Tide Gel Cream [31] ($42) definitely has to be its gel texture — it's super cooling and lightweight, and it transforms into cloud-like water as it absorbs into the skin. It also contains everything stressed-out skin needs: niacinamide to help even out skin tone, ceramides to help keep your skin hydrated and supple, and a tri-tide complex to help support collagen production. It's the calming moisturiser with a relaxing ASMR-like application as a distraction we all need right now.

Rodan + Fields Recharge Detox Mask

Even if you're not a huge face mask person, the Rodan + Fields Recharge Detox Mask [32] ($60) feels like a fun, refreshing break to an otherwise monotonous week, and contains detoxifying properties that can make your skin look clearer, too.

Kate Somerville DeliKate Recovery Cream

If you're living with a roommate (or partner), you're going to want to file the intensely hydrating, wildly decadent Kate Somerville DeliKate Recovery Cream [33] ($80) in your secret stash or skin-care products. (Although, it's truly so soothing we can't guarantee they won't try to grab it when you're not looking.)

SLMD Skincare Dark Spot Fix

If you're constantly on the hunt for products that will fade the acne marks and discoloration from old breakouts, the SLMD Skincare Dark Spot Fix [34] ($50) from Dr. Pimple Popper herself might be your best bet. The formula is a maximum strength hydroquinone spot lightener that works on everything from dark spots to age spots and acne scars.

Glow Recipe Watermelon Glow PHA + BHA Pore-Tight Toner

Wearing less makeup these past few months has given us the opportunity to focus more on perfecting our skin-care routine, and the Glow Recipe Watermelon Glow PHA + BHA Pore-Tight Toner [35] ($34) has been a godsend for areas both shiny and dry. This formula touts itself as a Korean Aqua Peel Facial in a bottle, complete with PHA and BHA to decongest pores, plus cactus water and hyaluronic acid to help the skin retain moisture.

Burt's Bees Micellar Cleansing Water With Coconut & Lotus Water

Burt's Bees Micellar Cleansing Water With Coconut & Lotus Water [36] ($6) works double duty to hydrate the skin and gently remove all traces of makeup.

Glow Recipe Papaya Sorbet Enzyme Cleansing Balm

This sweet-smelling Glow Recipe Papaya Sorbet Enzyme Cleansing Balm [37] ($32) is unlike many other cleansing balms we've tried thanks to its soothing, lightweight, and hydrating finish. Our favourite part is that it doesn't leave skin feeling greasy, slippery, or oily; rather, it melts away makeup as delicately as a gentle rain cloud and makes skin feel hydrated and supple.

Topicals Like Butter

Topicals, a medicated skin-care brand that launched in the middle of the pandemic, was created by 23-year-old co-founders Olamide Olowe and Claudia Teng to address skin conditions like eczema, hyperpigmentation, psoriasis, and more. Like Butter [38] ($32) is a thick, whipped mask made for dry, sensitive, and eczema-prone skin that helps repair the skin's barrier and soothe irritation.

SkinMedica TNS Advanced+ Serum

We'll tell it to you straight: The SkinMedica TNS Advanced+ Serum [39] ($295) costs a pretty penny — and we've shed a tear for all 29,500 of them every time we run out. It harnesses a magical power to transform skin in just a month's time, taking it from dull and lifeless (thanks to limited outside activity) to bright and supple (thanks to its proprietary growth factor blend). If you are after a heavy hitter that really works and have the means, this will become your go-to.

Summer Fridays Soft Reset AHA Exfoliating Solution

If you're looking for a chemical exfoliator to get the job done that won't dry out or irritate your sensitive skin, the Summer Fridays Soft Reset AHA Exfoliating Solution [40] ($54) does just that. The powerful liquid solution uses a blend of AHAs and niacinamide to brighten and smooth uneven texture while also helping to keep my pores clear. Just make sure to follow with a good moisturiser.

PopBeauty Supreme C-Creme

PopBeauty just launched an affordable skin-care line, and we're totally hooked on the the brand's Supreme C-Creme [41] ($12). The thick texture is so luxurious and the formula keeps my skin looking plump. It's not greasy or slippery, so you can slather it on even on hot days.

Prima Enlightenment Serum

The Prima Enlightenment Serum [42] ($42) is lightweight but potent and uses 100 mg broad-spectrum hemp CBD and niacinamide to reveal radiant and calm skin.

Biossance Squalane + Lactic Acid Resurfacing Night Serum

Biossance has some of the most impressive before-and-after results we've seen, especially from its exfoliating products. The brand's new offering launched this month is no exception — the Biossance Squalane + Lactic Acid Resurfacing Night Serum [43] ($62) uses lactic acid made from sustainably sourced sugar (It's vegan!) and ultrahydrating squalane to make your skin insanely luminous overnight.

Weleda Clarifying Lotion

Move over, Skin Food [44], there's a new hero product in town: Weleda's Clarifying Lotion [45] ($28). Those with particularly oily or combination skin should give this lotion a go immediately — it provides all-day moisture without clogging pores.

Rare Beauty Soft Pinch Liquid Blush

The editor-favourite product of Selena Gomez [46]'s new beauty line is hands down the Rare Beauty Soft Pinch Liquid Blush [47] ($20). The pigment of this formula is unmatched, making one tiny drop all you need to add a flush of colour to your cheeks.

Tarte Sea Surfer Curl Volumizing Mascara

The Tarte Sea Surfer Curl Volumizing Mascara [48] ($23) is so good, it's made a repeat buyer out of our editors. Its fluffy brush manages to lengthen, curl, and bulk up lashes without transferring a veil of black pigment to your under-eye area by the end of the day.

It Cosmetics Your Skin But Better Foundation + Skincare

Our five-minute Zoom makeup look wouldn't be the same without the It Cosmetics Your Skin But Better Foundation + Skincare [49] ($40). It provides medium coverage with a natural-looking finish and best of all, doesn't feel like you're wearing anything on your skin.

Victoria Beckham Beauty Bitten Lip Tint

The Victoria Beckham Beauty Bitten Lip Tint in Chérie [50] ($36) feels like nothing on your lips but makes them look vibrant. The sheer tinted formula lasts for hours and contains hyaluronic acid and squalene to keep your lips hydrated.

Maybelline New York The Falsies Lash Lift Mascara

The Maybelline New York The Falsies Lash Lift Mascara [51] ($9) seems too good to be true for just $9. It fans, lifts, and volumizes lashes for a falsies look, but without any clumping or heaviness.

E.l.f. Cosmetics Hydrating Camo Concealer

The E.l.f. Cosmetics Hydrating Camo Concealer [52] ($6) checks all of our boxes and then some. It feels weightless and hydrating on the skin but provides the fullest of coverage. The formula blends like a dream and doesn't require any touch-ups throughout the day.

Exa Beauty High Fidelity Foundation

The Exa Beauty High Fidelity Foundation [53] ($38) will make you forget you're even wearing foundation. The formula is so light and hydrating, but also strong enough to actually last throughout the day.

KNC Beauty Supa Balm OG Rose

The KNC Beauty Supa Balm OG Rose [54] ($22) is formulated with a combination of five oils and butters to leave lips feeling as soft and as cushiony as a cloud. You can catch us reapplying it all day long.

Huda Beauty #FauxFilter Skin Finish Buildable Coverage Foundation Stick

If you wished Huda Beauty had a more natural-looking foundation, it was granted this year with the launch of the new Huda Beauty #FauxFilter Skin Finish Buildable Coverage Foundation Stick [55] ($40). Our editors love it for its lightweight-feel and satin-smooth finish.

Ilia Liquid Powder Chromatic Eye Tint

For those days when we have no time to get ready but need to look like we did, we reach for the Ilia Liquid Powder Chromatic Eye Tint [56] ($28). It has a super blendable formula that dries down for a soft, shimmery finish that doesn't budge.

Anastasia Beverly Hills Lip Stain

The Anastasia Beverly Hills Lip Stain [57] ($18) is one of our favourite lip products that we've tried all year. It applies like water and feels like nothing on your lips, but delivers a bold colour with some serious staying power that doesn't smudge when I touch it.

UOMA Beauty Drama Bomb Extreme Volume Nourishing Mascara

The UOMA Beauty Drama Bomb Extreme Volume Nourishing Mascara [58] ($20) will make your lashes explode with mega-drama. The long, hourglass-shaped brush allows you to get hard-to-reach eyelashes like the ones at the inner corner of your eye for a fully fanned look.

Dermablend Cover Care Full Coverage Concealer

Whether you wear it alone or paired with your favourite foundation, the Dermablend Cover Care Full Coverage Concealer [59] ($28) will conceal everything from dark circles to blemishes and make your skin look flawless.

Laura Mercier Translucent Loose Setting Powder in Honey

The Translucent Loose Setting Powder in Honey [60] ($39) is a warm and sunny shade that not only gives your skin a soft, diffused finish, but also keeps makeup from budging to boot.

Pat McGrath Mothership VII Divine Rose Eyeshadow Palette

The Pat McGrath Mothership VII Divine Rose Eyeshadow Palette [61] ($125) coats your eyelids in rich pigment with just a single swipe. Whether you wear one shade at a time or blend multiple together, the result will be mesmerising.

Patrick Ta Major Brow Shaping Wax

Big, fluffy soap brows were on-trend this year, and Patrick Ta's Major Brow Shaping Wax [62] ($22) launched just in time for us to be able to recreate the look with ease at home.

Wet n Wild Mega Last Breakup-Proof Liquid Eyeliner

Need an eyeliner that'll last through everything from accidental smudges to tears? Wet n Wild Megalast Breakup-Proof Liquid Eyeliner [63] ($6) is your everything-proof solution.

Charlotte Tilbury Pillow Talk Push Up Lashes Volumizing & Lengthening Mascara

Don't let the flat brush of the Charlotte Tilbury Pillow Talk Push Up Lashes Volumizing & Lengthening Mascara [64] ($29) scare you — it helps this mascara pack a punch in the lengthening department.

CoverGirl Clean Fresh Skin Milk Foundation

This is not your mother's full-coverage formula: the CoverGirl Clean Fresh Skin Milk Foundation [65] ($12) is so lightweight, you can barely tell you're wearing anything at all. (If you want to, though, it's totally buildable.)

Sunday Riley Charcoal Smoothie Jelly Body Scrub

The Sunday Riley Charcoal Smoothie Jelly Body Scrub [66] ($38) has the most amazing texture and is packed with salicylic acid, lactic acid, and natural exfoliating powders to buff away dead skin cells. It's also formulated to keep skin hydrated, thanks to its coconut water and avocado oil. It works like a charm on rough spots like elbows and knees.

Ursa Major Sublime Sage Natural Spray Deodourant

Your pits need some natural love too. For those of you who prefer a spray over a stick, Ursa Major's Sublime Sage Natural Spray Deodourant [67] ($18) is your answer. Saccharomyces ferment and lemon myrtle fight odour-causing bacteria, while sage soothes the skin. Just remember — if you're switching off a traditional deodourant, it takes about three weeks for your skin to detox and adjust to the natural stuff.

Bath & Body Works Vanilla Coconut Gentle Foaming Hand Soap

Love all things coconut and vanilla? The Bath & Body Works Vanilla Coconut Gentle Foaming Hand Soap [68] ($8) that combines the two scents into will be a dream come true — and the new packageing isn't too shabby, either.

Isle of Paradise Hyglo Self-Tan Face & Body Serum

What we love about the Isle of Paradise Hyglow Self-Tan Face & Body Serum [69] ($44) is how hydrating it feels on skin. Because it's mixed with hyaluronic acid, you can layer it under your other facial serums in your nightly skin-care routine and wake up with a natural-looking glow. If you've tried any Isle of Paradise products before, then you also know that none of the brand's self-tanners have a gross self-tanner smell. Bless.

Olay Premium Body Conditioner Shea Butter

You might never truly understand the value of multitasking until you try the Olay Premium Body Conditioner Shea Butter [70] ($6). All you need to do is liberally slather it on clean, wet skin in the shower, then rinse, step out, and towel off. Your body will not need an extra drop of moisturiser for the rest of the day — even in winter. This is what you call a game changer.

Kosas Chemistry AHA Serum Deodourant

Natural deodourant-hopefuls can confidently make the switch with the Kosas Chemistry AHA Serum Deodourant [71] ($15). The clean, innovative formula comes in a roll-on tube and contains a blend of AHAs to eliminate odour.

SOL by Jergens Tanning Body Towelettes

The easiest solution to at-home self-tanner? The SOL By Jergens Medium Body Towelettes [72] ($20). This drugstore version of the widely popular self-tan towelette is much bigger in size, far more saturated, and a lot more forgiving than others on the market. One pad covers the entire body, and only takes five minutes to do. Consider it lazy person-approved.

2020 Nail Colour Trend: Earthy Emeralds

The Essie Nail Polish in Sweater Weather [73] ($11) is a mix of shimmery jewel tones and earthy undertones, making it feel both luxe and suitable for everyday wear.

Mischo Beauty Nail Polish Sable Brown

Mischo Beauty Nail Polish in Ijama [74] ($20) is a rich, toasted rose colour that will easily become your new go-to. All of the brand's polishes are clean (specifically ten-free), vegan, and cruelty-free.

Sundays Pr.01 Soy Polish Remover

Straight from one of your favourite clean nail salons in New York City comes the Sundays Pr.01 Soy Polish Remover [75] ($28). It's a soy-based polish remover that's gentle on the nails and doesn't have a toxic, unpleasant scent.

Chillhouse Chill Tips Wavy Baby

New York City-based nail salon Chillhouse launched a variety of press-on fake nail sets this year and they couldn't have come at a better time. The designs, like the Chill Tips Wavy Baby [76] ($16), will make your nails look like you just left the salon without needing to step foot out the door.

Nails Inc. Plant Power Nail Polish

Your at-home mani will never be the same after you experience the Nails Inc. Plant Power Nail Polish [77] ($10). The plant-based, vegan, and cruelty-free nail polish has a wooden, square lid that makes polishing nails crazy-easy.

JINsoon Nail Polish in Plunge

Deep navy blue is one of the most relaxing shades you can paint your nails. For an immediate boost of calm, try the JINsoon Nail Polish in Plunge [78] ($18).

Olive & June The Pedi System

From the makers of the revolutionary Olive & June Poppy, comes the new The Pedi System [79] ($70). The two-in-one foot stool and case holds all of your must-have pedicure tools and allows you to get the perfect angle for painting your toes.

Atelier Cologne Santal Carmin Limited Edition

Unleash your sensual side with a rich, warm, and woody scent like the Atelier Cologne Santal Carmin Limited Edition [80] ($300), which combines bergamont, sandalwood, and gaiac wood. It smells heavenly, but the beautiful bottle is reason enough to splurge on it.

Gucci Guilty Love Edition Pour Homme Eau de Toilette

Gucci Guilty Love Edition Pour Homme Eau de Toilette [81] ($95) is all about spices. The fragrance combines the fresh scent of ginger with lavender, rosemary, and kumquat accord, and will make you feel luxurious.

Marc Jacobs Fragrances Daisy Daze

A fruity twist on the brand's classic Daisy fragrances, Daisy Daze [82] ($86) features notes of bright osmanthus, apricot, and warm amber. The fun bottle doubles as a work of art on your vanity.

Drunk Elephant Cocomino Glossing Shampoo

When Drunk Elephant launched into hair-care, we couldn't wait to get our hands on it and the Cocomino Glossing Shampoo [83] ($25) did not disappoint. It uses a coconut/amino acid blend to gently cleanse the hair and leave it with a healthy-shine.

Eva NYC Shapeshifter Texturizing Hairspray

If you want voluminous, second-day curls that'll hold without leaving your hair feeling sticky and tangled, Eva NYC Shapeshifter Texturizing Hairspray [84] ($12) is your magic answer. Not only does it deliver on results, but it makes your hair smell amazing.

Tresemme Pro Pure Volumizing Invisible Styler

We love a versatile product, so the fact that the Tresemme's Pro Pure Volumizing Invisible Styler [85] ($6) adds body to wet hair, dry hair, and even next-day hair is a big win in our book. Packageing wise, we're big fans of the air pump (an eco-friendly aerosol alternative).

Bread Beauty Supply Hair Wash Gentle Milky Hair Cleanser

Bread Beauty Supply is a new brand for textured hair that launched into Sephora and is already making waves. We love the Hair Wash Gentle Milky Hair Cleanser [86] ($20) for many reasons but number-one is the rich lather it gives despite being sulphate-free.

Dyson Corrale Hair Straightener

Dyson blessed us with the Corrale Hair Straightener [87] ($500) this year and our lives have been changed forever. It's unlike any straightener we've tried before with flexible plates and a smart temperature sensor to help cut down on heat damage, and a sleek cordless design.

Pantene Never Stray No Crunch Hairspray

If you're anything like us, it can be a struggle to make that sleek ponytail or those mermaid waves last all day. With Pantene's Never Stray No Crunch Hairspray [88] ($7), you can extend the wear of any hairstyle sans crunchiness.

Aussie Deep Conditioning Sleekend Warrior Dry Conditioner

We love a product that has the ability to whisk us to the tropics, and the island aromas of coconut, peach, and vanilla in Aussie's Deep Conditioning Sleekend Warrior Dry Conditioner [89] ($5) do not disappoint. An added bonus: it adds sleekness and bounce to our otherwise lifeless, dull hair.

Matrix Total Results Dark Envy Red Neutralisation Mask

You've probably heard of purple shampoos for blond hair but what about green formulas for darker shades? Matrix rounded off its at-home toning range with the Total Results Dark Envy collection, the first line to use green formulas to neutralise red undertones in black and brown coloured hair. The Dark Envy Red Neutralisation Mask [90] ($24) will revive your hair's hue in just five minutes, making it look as if you just walked out of the salon.

Bomba Curls Forbidden Hair Mask

Bomba Curls is a hair-care line inspired by Dominican beauty secrets. Its Forbidden Hair Mask [91] ($25) is a a scalp-nourishing treatment with natural ingredients like raw cinnamon, pistachio, and cupuacu butter, that also give it a delicious scent.

Dove Go Active Dry Shampoo Sheets

Dry shampoo fans will love the Dove Go Active Dry Shampoo Sheets [92] ($5). Unlike the anti-frizz sheets [93] that saved your hair from static years ago, these sheets are infused with tapioca starch to serve another purpose: sop up next-day oil and grease.

SheaMoisture Power Greens Hair Tea Rinse

With avocado, kale, matcha, and green tea in the formula, the SheaMoisture Power Greens Hair Tea Rinse [94] ($10) is like a big glass of superfood green juice for your hair. Use it precleanse on your scalp before shampooing.

Love Beauty and Planet Hemp Seed Conditioner

We love everything about this brand's Love Beauty and Planet Hemp Seed Conditioner [95] ($7), but the fact that its hemp seed oil is sustainably sourced makes it all the more special.

Neutrogena Ultra Sheer Oxybenzone-Free Sunscreen Mist SPF 55

Think of the Neutrogena Ultra Sheer Oxybenzone-Free Sunscreen Mist SPF 55 [96] ($17) like the best-ever last step to your beauty routine: the formula sets makeup like a dream but also leaves a veil of protection that keeps you in the clear all day long.

The R+Co Sun Catcher Power C Boosting Leave-In Conditioner

The R+Co Sun Catcher Power C Boosting Leave-In Conditioner [97] ($32) can serve many purposes: it's a lightweight styler, conditioner, and strenghting treatment rolled into one that also protects against environmental aggressors and UV damage.

T3 Lucea ID 1-inch Smart Straightening & Styling Flat Iron

The T3 Lucea ID 1-inch Smart Straightening & Styling Flat Iron [98] ($235) may look like a regular straightener (except, you know, fancier) but it's perfect for achieving bouncy, beach waves.

The Inkey List Salicylic Acid Exfoliating Scalp Treatment

The Inkey List extended its product range this year to include hair-care with innovative formulas like Salicylic Acid Exfoliating Scalp Treatment [99] ($12). It's a pre-wash treatment that contains many ingredients traditionally found in skin-care products.

Briogeo Be Gentle, Be Kind Aloe + Oat Milk Ultra Soothing Fragrance-Free Hypoallergenic Shampoo

Those with sensitive skin and scalp can rejoin over the Briogeo Be Gentle, Be Kind Aloe + Oat Milk Ultra Soothing Fragrance-Free Hypoallergenic Shampoo [100] ($26) — a gentle, fragrance-free formula.

Aveda Botanical Repair Strengthening Leave-In Treatment

The Aveda Botanical Repair Strengthening Leave-In Treatment [101] ($37) repairs damage on all three layers of the hair as opposed to just the top layer like most hair treatments. The leave-in treatment also moonlights as a detangler and protects against heat styling up to 450°F.


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