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Best Indie Beauty Brands on Amazon | 2020

Just So You Know, Amazon's Indie Beauty Selection Is Top of the Line

Best Indie Beauty Brands on Amazon | 2020
Image Source: Amazon

As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work.

If you're a beauty lover, first of all, welcome to the club. We're always looking for the next big thing when it comes to makeup, skin care, and hair products, and that means exploring new brands and under-the-radar products. Well, we've found a treasure trove of innovative products at Amazon's Indie Beauty Boutique. Whether you want classic, clean skin care or cool new lip products, these 16 picks are made for you.

Besides being innovative and essential, these products couldn't be easier to acquire, since they're on Amazon. There's a self-tanner we're particularly intrigued by since the weather's cooling off, and a set of face masks we'd like to use all the time. Keep on reading to shop our picks!

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