Whether they're at Golden Globes [1], the Critics' Choice Awards [2], or they're just making an Instagram Live, celebrities have plenty of incentive to keep their hair looking its best. Fortunately for them, they have access to top hairstylists and colorists, providing constant exposure to the newest and most effective shampoos, conditioners, styling products, and tools. No wonder so many famous people are loyal to "their" products; when setting beauty trends [3] is unofficially part of the job, you tend to stick with what works for you.
Of course, when a beloved item runs out, only one place is top of mind for finding celebrity-favourite hair products: Sephora [4]. That's because whether it's an under-the-radar brand favoured by cool girls or a legendary collection of hot tools wielded by A-list stylists, the beauty emporium has it first. (Remember, Sephora was the first big retailer to stock celebrity hairstylist Jen Atkin's hair-care collection, Ouai.)
So before your next Sephora run, you might want to get informed about some of the hair products celebrities actually use. No, not the ones they're contractually obligated to praise in commercials — we're talking the conditioners, sprays, and even scrunchies that some of your favourite stars use over and over again. From supermodels' favourite hair accessories to a Queer Eye [5] star's beloved conditioning cleanser, these are the celebrity-favourite hair products you'll want to keep on your shopping list.
Kérastase Elixir Ultime Oil Serum
Before snapping one of her sultry selfies, Emily Ratajkowski likes to use [6] Kérastase Elixir Ultime Oil Serum [7] ($50) to add shine to dry ends. The lightweight blend of four oils also serves as a protective pre-blowout treatment that minimizes frizz and flyaways.
ghd Curve 1.25" Soft Curl Iron
For this year's Golden Globes, stylist Clayton Hawkins used ghd Curve 1.25" Soft Curl Iron [8] ($199) to give Margaret Qualley a head full of dreamy, romantic waves. He also uses the brand's tools on Elizabeth Banks, Olivia Coleman, and Diane Guerrero — and have you ever seen them not well-coiffed?
Bumble and Bumble Brilliantine
Bumble and Bumble Brilliantine [9] ($25) is the first-ever product from Bumble and Bumble — and it's remained a go-to styler for pros such as Peter Lux, who regularly uses it [10] to give Florence Pugh's hair just the right balance of hold, shine, and piecey gorgeousness.
Shu Uemura Cleansing Oil Shampoo
When Queer Eye [11] filmed in Japan, did Jonathan Van Ness stock up on Shu Uemura Cleansing Oil Shampoo [12] ($36)? Popular in its home country, the gentle cleanser is among [13] JVN's favourite shampoos to use on his own flowing locks — and fortunately for the rest of us, it's available at Sephora, too.
Olaplex Hair Perfector No. 3
Strengthening pre-shampoo treatment Olaplex Hair Perfector No. 3 [14] ($28) is one of those products that famous people recommend, even though Olaplex doesn't have celebrity ambassadors. Drew Barrymore [15] swears by it, plus Julianne Hough used it when she permed her hair a few years ago. But it's not just for blondes! Just ask Kim Kardashian [16] West and Yara Shahidi [17], both of whom have used this reparative elixir.
Virtue Create Lifting Powder
For this year's Golden Globes, stylist Jenny Cho used [18] Virtue Create Lifting Powder [19] ($34) and tools from GHD [20] on her client Scarlett Johansson [21], calling it her "dream setup."
Shu Uemura Muroto Volume Lightweight Care Conditioner
Actress Laura Harrier says [22] that when it comes to caring for her fine hair, she likes Shu Uemura conditioners. Shu Uemura Muroto Volume Lightweight Care Conditioner [23] ($59) is a good choice for those looking to add volume, shine, and the most gorgeous — yet not overpowering — scent.
Slip Slipsilk Scrunchies
Model Rosie Huntington-Whiteley keeps Slip Slipsilk Scrunchies [24] ($39) in regular rotation. Not only do they look and feel luxurious — hello, they're silk! — they cause no dents, pulling, or damage. Brilliant.
Moroccanoil Blow-Dry Concentrate
Before sending client Margot Robbie off to this year's Golden Globes, stylist Bryce Scarlett protected [25] her strands with Moroccanoil Blow-Dry Concentrate [26] ($28). The lightweight spray not only guards hair from heat, it also increases softness and smoothness. Just add a to-die-for Chanel gown, and you're basically Margot Robbie's twin. Basically.
Rahua Classic Shampoo
Supermodel turned entrepreneur Miranda Kerr [27] is a clean-beauty connoisseur, and when it comes to her hair products, she's loyal [28] to Rahua Classic Shampoo [29] ($34). Loaded with sustainably harvested oils from the Amazonian rainforest, this natural cleanser features the earthy-yet-luxurious smell of palo santo.
OUAI Volume Spray
Star stylist Jen Atkin developed OUAI Volume Spray [30] ($26) to provide body and fullness, and her famous clients can't get enough of it. She's used it on everyone from Kaia Gerber and Camila Coelho to Chrissy Teigen — with results that range from bountiful waves to voluminous updos. An absolute essential.
Bumble and Bumble Hairdresser’s Invisible Oil Dry Oil Finishing Spray
Zoe Kravitz favours Bumble and Bumble Hairdresser's Invisible Oil Dry Oil Finishing Spray [31] ($32), mixed with a bit of coconut oil, to impart shine. "It moisturises the hair, but doesn't leave it greasy," she says [32].
Living Proof Perfect Hair Day Dry Shampoo
Awkwafina loves Living Proof Perfect Hair Day Dry Shampoo [33] ($24), which has unique technology that captures grime and whisks it away from the root of the hair. The Crazy Rich Asians star says [34], "I normally just shower and then spray my hair with the Living Proof and go about my day."