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There aren't too many things that are more important than practicing self-care after you've spent nearly a week tirelessly attempting to preserve democracy. To say that the last few days have been extremely exhausting would be a huge understatement, and for anyone out there whose plans moving forward don't involve chugging copious amounts of wine, this beauty brand just launched a lineup of products that are the perfect kind of medicine to deal with all the madness.
The Cureist is a newly-launched body brand touting pill-shaped, "prescription" bath bombs that are marketed as "the perfect treatment for your ailments," whether said ailments be an emotionally taxing news cycle, the Sunday scaries, or both.
So far, the brand's lineup includes six bath bombs with cheeky names each meant to match their corresponding colours, themes, and scents. For example, there's a hot pink "Millennial" bath bomb that smells like freesia, vanilla musk, and lilies, and is described as "the perfect post-yoga soak while you wait for your Grubhub order to arrive." There's also an "Insomniac" bomb that's infused with lavender to calm your nerves and help you get a good night's sleep; a fruity-smelling "Thank U, Next" option designed to offer you a "sweet escape" from life's more bitter moments; and even a bright orange, citrusy "Lit AF" bath bomb meant to give you an energy boost when you need it most.
All of The Cureist's bath bombs are vegan and cruelty-free, and they retail for $14 each. They're currently available to shop on the brand's official website, and ten 10 percent of the net proceeds will be donated to the BEAM Collective, a group of activists dedicated to educating Black communities on the importance of mental and emotional health. Take a look at them all ahead.