Popsugar Beauty E.l.f. Cosmetics e.l.f. Cosmetics's 16 Bestselling Beauty Products Celebrate e.l.f. Cosmetics's Sweet 16 With These 16 Bestselling Products 28 August 2020 by Rayna Rossitto Image Source: elfcosmetics.com As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work. In the beauty world, sometimes it feels like you need spend a paycheck (or two) to get your hands on cult-favourite products. But a high price tag doesn't always guarantee quality. When it comes to drugstore beauty brands, e.l.f. Cosmetics has set the standard. Over the years, e.l.f. has expanded its collection to offer everything from makeup and skin-care products to beauty tools, all at an accessible price point. To celebrate the brand's 16th birthday, e.l.f. is offering Beauty Squad members triple the points on its fan-favourite products. Scroll through to find the 16 bestselling e.l.f. products that are all vegan and cruelty-free. Poreless Putty Primer Image Source: elfcosmetics.com The internet-famous Poreless Putty Primer ($8) comes in three different finishes, each targeting a different concern. Wear it under your makeup to ensure all-day wear or on its own for flawless-looking skin. Poreless Putty Primer $8 from elfcosmetics.com Buy Now Ride or Die Lip Balm Image Source: elfcosmetics.com Say goodbye to dry, chapped lips with the Ride or Die Lip Balm ($5). It's infused with jojoba oil and vegan collagen for all-day hydration with a sheer wash of colour. Ride or Die Lip Balm $5 from elfcosmetics.com Buy Now Halo Glow Setting Powder Image Source: elfcosmetics.com There's no need to use an Instagram filter when wearing the Halo Glow Setting Powder ($8). Its silklike formula will give your skin a matte, blurry finish while smoothing out any imperfections. Halo Glow Setting Powder $8 from elfcosmetics.com Buy Now Retro Paradise Liquid Glitter Eyeshadow Image Source: elfcosmetics.com With a single swipe, these Retro Paradise Liquid Glitter Eyeshadows ($5) can amp up any makeup look. The gel-based formula allows you to build up coverage and dries quickly, lasting all day (and night). Retro Paradise Liquid Glitter Eyeshadows $5 from elfcosmetics.com Buy Now Lip Lacquer Image Source: elfcosmetics.com This ultramoisturising Lip Lacquer ($3) comes in 10 different shades and won't get sticky, even after hours of wear. Lip Lacquer $3 from elfcosmetics.com Buy Now Holy Hydration! Face Cream Image Source: elfcosmetics.com Lock in moisture with the Holy Hydration! Face Cream ($12). The fragrance-free formula is packed with hyaluronic acid and peptides for hydrated, smooth skin that doesn't feel greasy. Holy Hydration! Face Cream $12 from elfcosmetics.com Buy Now Bite-Size Eyeshadow Image Source: elfcosmetics.com The small but mighty Bite-Size Eyeshadow ($3) palettes come in eight different colour combos. They're ultrapigmented, easily blendable, and they have matte and shimmer finishes. Bite-Size Eyeshadow $3 from elfcosmetics.com Buy Now Monochromatic Multi Stick Image Source: elfcosmetics.com There's a reason these Monochromatic Multi Sticks ($4) have been a cult favourite for years — they're versatile. Use the shimmery stick as an eyeshadow, a lipstick, a blush, or all three for a soft, monochromatic look. Monochromatic Multi Sticks $4 from elfcosmetics.com Buy Now 16HR Camo Concealer Image Source: elfcosmetics.com The award-winning 16HR Camo Concealer ($6) hides any and all imperfections. Its full-coverage formula comes in 26 shades, is super lightweight, and dries matte for all-day wear. 16HR Camo Concealer $6 from elfcosmetics.com Buy Now No Budge Retractable Eyeliner Image Source: elfcosmetics.com The creamy formula of this No Budge Retractable Eyeliner ($4) glides on smooth and dries within 30 seconds. Use it on your lash line, lids, and waterline for intense pigment that lasts all day. No Budge Retractable Eyeliner $4 from elfcosmetics.com Buy Now Lip Exfoliator Image Source: elfcosmetics.com Scrub away dry, chapped skin with the TikTok-famous Lip Exfoliator ($4). This on-the-go treatment is infused with vitamin E, shea butter, and natural oils to gently exfoliate and condition your lips. Lip Exfoliator $4 from elfcosmetics.com Buy Now Jelly Pop Dew Primer Image Source: elfcosmetics.com The fan-favourite Jelly Pop Dew Primer ($10) not only preps the skin for makeup, it also nourishes and hydrates. It's packed with ingredients like hyaluronic acid, niacinamide, and antioxidants for glasslike skin texture. Jelly Pop Dew Primer $10 from elfcosmetics.com Buy Now Gentle Peeling Exfoliant Image Source: elfcosmetics.com Upgrade your nighttime skin routine with the Gentle Peeling Exfoliant ($10). This cleanser uses natural extracts to remove impurities, leaving you with refreshed, glowing skin. Gentle Peeling Exfoliant $10 from elfcosmetics.com Buy Now Total Face Sponge Image Source: elfcosmetics.com The Total Face Sponge ($5) can do it all. Its angled sides can be used to highlight, flawlessly blend out foundation, and conceal blemishes. Plus it works with any type of formula, from liquid to powder to cream-based products. Total Face Sponge $5 from elfcosmetics.com Buy Now Instant Lift Brow Pencil Image Source: elfcosmetics.com The dual-ended Instant Lift Brow Pencil ($2) shapes, defines, and fills eyebrows. Precisely apply product with the fine-tip liner and tame hairs into your desired shape using the spoolie brush. Instant Lift Brow Pencil $2 from elfcosmetics.com Buy Now Smoky Eye Brush Kit Image Source: elfcosmetics.com The award-winning Smoky Eye Brush Kit ($12) is a must have for any makeup collection. It features five supersoft synthetic brushes that each tackle a different step when creating the perfect smoky eye. Smoky Eye Brush Kit $12 from elfcosmetics.com Buy Now E.L.F. CosmeticsBeauty Shopping