The Best New UK Beauty Products of April 2020
The Best New Beauty Products Launching in the UK in April 2020
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L'Oréal Paris's new purple-tinted mask for pale-coloured hair (whether that's some form of blonde, grey, or white) couldn't have arrived at a better time. With salons closed until further notice, we'll take any product that helps keep our colour looking as good as possible until we can make an appointment again. The L'Oréal Paris Colour Protect Intensive Purple Mask (£6) not only hydrates dry strands, but it also helps counteract brassy, orange tones that can arise due to mineral buildup and general wear and tear.