I never thought one could get excited by dental floss until I came across Cocofloss (£7) as a beauty editor in New York. Non toxic, available in flavours like coconut, strawberry, and mint, and infused with coconut and fruit oils, not only does Cococfloss look cute, but the dentist (Dr Chrystle Cu) who created it also claims that it's better at getting rid of bacteria, too.
The secret is in the texture. A lot of traditional floss is smooth and flat. Cocofloss, on the other hand, is made from 500 interwoven filaments, which means it has more of a soft, cloth-like texture which according to Chu is really good at snatching up plaque and debris from in between your teeth. And I would have to agree. After two years of using it, I will honestly never use another floss brand again, which makes the fact that it's now available in the UK via Goop is very good news.