In news that will shock absolutely no one, YouTuber Shane Dawson [1] has officially launched a beauty YouTube channel. Sharing the news via Twitter on Jan. 7, Dawson says he intends the channel to be a creative outlet, separate to his existing, 11-year-old channel. "I made another channel for makeup videos and other random stuff I might feel like posting," Dawson says. "I just wanted a low pressure place to post stuff if I get creative or inspired at 3am :))."

I made another channel for makeup videos and other random stuff I might feel like posting. I just wanted a low pressure place to post stuff if I get creative or inspired at 3am :)) https://t.co/JZXBUxLkCf [2]

— Shane Dawson (@shanedawson) January 7, 2020 [3]

The news follows Dawson's 2019 docuseries, The Beautiful World of Jeffree Star, which showed the process of creating a makeup collection from conception to release, and its immediate sell out worldwide. Since the series was released, Dawson has shared some of his makeup looks on Instagram [4], showing off his newly-learned skills.

The new channel [5] already has 1.4 million subscribers, even though the only video that's been uploaded so far is a 30-second clip titled "Test". In the video Dawson is screaming as he toboggans down a snowy mountain, and to be honest, if this is any indication of the random content that's to come, I'm on board.