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Over the last week, the internet has been raving about KVD's new Good Apple Skin-Perfecting Foundation Balm [3] (£29). The product quickly sold out at most online retailers after receiving praise for its noncakey, full-coverage formula [4], and apparently, it's so good that it even got Travis Barker's seal of approval.
On March 30, the musician and beau of Kourtney Kardashian appeared in his daughter Alabama's latest Instagram video, in which the teenager decided to show just how full coverage the foundation is by using it to cover her dad's face tattoos. Travis has two face tats: one underneath his left eye that says "Blessed," and an anchor on the side of his right eye. For the demonstration, Alabama tested out three light shades on him before finally finding his match. She then used a small amount of the foundation to cover up both designs, and the coverage from just one swipe ended up being so good that it looked like his tats were never even there in the first place.
If that's not good advertising, we don't know what is.