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Of Course There's a Subtle Tribute to Beyoncé and JAY-Z in The Harder They Fall

07/11/2021 - 08:40 PM

JOHANNESBURG, SOUTH AFRICA - DECEMBER 02: Beyonce and Jay-Z perform during the Global Citizen Festival: Mandela 100 at FNB Stadium on December 2, 2018 in Johannesburg, South Africa.  (Photo by Kevin Mazur/Getty Images for Global Citizen Festival: Mandela 100)

Image Source: Getty / Kevin Mazu [1]

Netflix's The Harder They Fall [2] is the gift that keeps on giving! On 3 Nov., the streaming service dropped a YouTube video in which part of the star-studded cast, including Regina King [3] and Idris Elba [4], reveal some stunning hidden details that viewers likely missed when they watched the Western film. In the clip, director Jeymes Samuel explains the special meaning behind the Carter & Carter general store that appears throughout the town of Redwood, sharing that he drew inspiration from a couple, ahem, A-list friends.

"It's named after JAY-Z [5] and Beyoncé [6]," Samuel said. "I was literally giving out stores like a dictator, calling up people [like], 'What's your middle name? We'll name that store after you.'" He continued, "I called Jay and I was like, 'Jay, what name goes with Carter?' ... he went, 'Only one name goes with Carter.' [I said], 'What name's that?' He's like, 'Carter — Carter and Carter.'" So there you have it folks. The Carter & Carter general store is indeed a sweet nod to the power couple. More specifically, it's a brilliant reference to the rap mogul's last name. JAY-Z, who coproduced The Harder They Fall and contributed to the film's soundtrack [7], must be so proud.

Check out the remaining Easter eggs, including a touching tribute to the late Chadwick Boseman [8], from The Harder They Fall below.


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