Last week whilst working hard to bring you the best coverage of London Fashion Week it occurred to me that not many people know about the ins-and-outs of the style showcase. Here are a few facts about the week that you might not know.
- Most people have to apply for tickets to fashion shows. It's quite a lengthy process and sadly not open to the public (unless you happen to befriend a designer).
- Shows never, ever run on time. This year people were shocked that most shows only ran 30 minutes late. There is a lot of waiting around and being called in (much like boarding a flight).
- London Fashion Week provided buses between the shows as they are often quite spread out. If you're a VIP you'll be allocated a car!
- The shows are all over London although based at The Natural History Museum, The Royal Academy of Arts and The Baden Powell building.
- There's a press lounge in the exhibition tent with wireless internet. There you can collect press cuttings about the previous day shows, write up a show or enjoy a beverage like Red Bull or even champagne!
- During shows most people are silent so all you can hear is the music and the loud clicking of the camera shutters.
- Also, sometimes the photographers shout at the models to look up or to look at them!
- As everybody works (and parties) very hard for a week spending a lot of time with the same people there's a London Fashion Week flu. It's a lot like Freshers flu, but far more glamorous!
- You usually only get a goody bag if you're lucky enough to sit in the front row.
- Everyone has to register for the exhibition and you pick up a pass; black for press, blue for buyers and red for exhibitors.
For the other five fashion week insider facts, just read more.