We have some very exciting shopping news for you Sugar readers. We can today exclusively reveal the details of Alexander McQueen's plans to sell his line directly from the catwalk with Net-a-porter.com.
On Monday 29th September (a week from today) net-a-porter.com will show a McQueen catwalk show which took place in secret earlier this year in Milan (straight after his menswear show) showcasing eight looks to be available exclusively from the e-boutique.
Based upon traditional tailoring the collection is designed to define the body. The line includes a fitted skirt suit with pagoda structured shoulders, a tailored crepe all-in-one and a selection of body-conscious day and evening dresses.
Chairman and Founder of net-a-porter.com Natalie Massenet says: "Alexander McQueen is arguably one of the finest creative spirits working in fashion today. With this project we really are taking the global fashion consumer to the front row at the show - and not just any show but a show held for her - and combined with the instant gratification of being able to purchase her favorites right away and months before anyone else."
“To have the opportunity to bring a McQueen private presentation straight to potential customers with an option to buy immediately is a first for us and as such a truly exciting venture. This particular collection lends itself brilliantly to e-commerce/on-line purchasing."
To watch the collection be sure to sign up here for updates and details.