The ambiance of a shop is incredibly important. It plays a vital part in conveying the feeling of the clothes and the store. Music is an integral part of that (along with the decor) and definitely has an impact on my shopping experience. Sometimes, if I particularly like a song which is playing whilst I shop, I might hang around for longer. On the flip side, if I don't like a song I might leave quicker! This got me wondering, do you think that in store music affects your shopping experience?