Sloane Street is experiencing a bit of a makeover right now as the new Missoni store has just opened and now the Gucci boutique has been revamped. Creative director Frida Giannini designed the new layout and explained to Vogue,
"I wanted to amplify the luxurious and intimate sensibility of the Gucci boutique environment to create an aesthetic that complements the history of the house, but at the same time ensures that it is thoroughly contemporary."
Alexandra Shulman is excited about the new store and has reportedly arranged a party in April to honour Frida. The soiree will be held at the Saatchi Gallery and will include a performance by Richard Ashcroft.