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JLS and Alexandra Burke Launch a Fashion Label Together

JLS and Alexandra Burke Launch a Fashion Label Together

Who knew The X Factor would not only churn out popstars but also fashion designers. As it turns out, Alexandra Burke and boy band JLS have collaborated on a funky, new fashion label called 2KX. Named for the year the label was conceived, its first collection is for Spring/Summer 2011 and consists of urban menswear and womenswear. I caught a glimpse of a few of its pieces last week and especially love the studded leather jacket and body-con dresses. Everything about this brand is flirty and fun. Be prepared, 2KX is so hip, it just might make you want to sing!

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