Prepare yourselves for a nostalgia overload, courtesy of Levi's. The beloved denim brand [1] has teamed up with Sanrio to debut its first-ever Hello Kitty-themed clothing collection, and it's sure to transport you right back to your childhood days. Designed for women and girls in honour of the animated character's 45th anniversary, the range features the coolest streetwear-inspired pieces, including baggy overalls, patch-adorned jackets, oversize hoodies, and even a patterned waist bag. Oh, and there's even a pair of jeans emblazoned with two of Hello Kitty's signature red bows!
A selection of the Levi's x Hello Kitty line will be available to shop in Levi's stores and online [2] starting August 1. Ahead, scope out the fun campaign images and zoom in on every product to decide which items you have your eyes on before the release. Dibs on the denim jackets!
Levi's x Hello Kitty Graphic Hoodie
Levi's x Hello Kitty Graphic Hoodie [4] ($80)
Levi's x Hello Kitty Dad Trucker Jacket
Levi's x Hello Kitty Dad Trucker Jacket [5] ($128)
Levi's x Hello Kitty Dad Trucker Jacket
Levi's x Hello Kitty Dad Trucker Jacket [6] ($128)
Levi's x Hello Kitty Baggy Overalls
Levi's x Hello Kitty Baggy Overalls [7] ($148)
Levi's x Hello Kitty Unbasic Hoodie
Levi's x Hello Kitty Unbasic Hoodie [8] ($80)
Levi's x Hello Kitty Ribcage Straight Ankle Jeans
Levi's x Hello Kitty Ribcage Straight Ankle Jeans [9] ($148)
Levi's x Hello Kitty Ribcage Straight Ankle Jeans
Levi's x Hello Kitty Ribcage Straight Ankle Jeans [10] ($148)
Levi's x Hello Kitty Ringer Tee Shirt
Levi's x Hello Kitty Ringer Tee Shirt [11] ($30)
Levi's x Hello Kitty
words [12] ($35)
Levi's x Hello Kitty Unbasic Hoodie
Levi's x Hello Kitty Unbasic Hoodie [13] ($80)
Levi's x Hello Kitty Graphic Oversize Long Sleeve Tee
Levi's x Hello Kitty Graphic Oversize Long Sleeve Tee [14] ($35)
Levi's x Hello Kitty Graphic Tee Shirt
Levi's x Hello Kitty Graphic Tee Shirt [15] ($30)