Natalia Vodianova is using her status as a model Mother for a good cause this week as she's been unveiled as the face of (Bugaboo) RED. It is part of the Product RED campaign which helps people with HIV and AIDs in Africa. So far, the Bugaboo products have covered the cost of providing medication to almost 18,000 pregnant women to reduce the risk of transmission of HIV from mother to child. Natalia was shot by Mary McCartney as she poses with a Bugaboo pushchair and several cute babies. Natalia commented, "I don’t get involved with every charity that comes my way. (BUGABOO)RED is particularly worthwhile as AIDS is humanity’s biggest enemy."