Skip Nav
Who Wore What
Stars Packed Their Best Outfits For the Cannes Film Festival
Inspiration
16 Things Our Wardrobes Can Learn From Style Icon Linda Rodin Today
Fashion Instagrams
9 Stylish Holiday Snaps Every Fashion Girl Has on Her Insta Feed

Topshop Unique Spring 2013 LFW Show Customise the Catwalk

Customise the Catwalk at Topshop Unique's Spring 2013 Show

Topshop is taking audience interaction to a new level this London Fashion Week by makings its Spring 2013 show entirely customisable for shoppers. When you watch the Topshop Unique SS13 show live at 3pm on Sunday Sept. 16 on on Topshop.com, you will be able to customise what you see on the catwalk to view different colour options, shop selected pieces and makup, share looks you love on Facebook, and download the show playlist. Topshop's chief marketing officer, Justin Cooke said: "This show is all about the customer and creating what we call 'social entertainment' around our product. It's social, it's commerce and it's entertainment all rolled into one." What do you make of this fashion first?

Around The Web
Photos of Topshop Unique at London Fashion Week Autumn Winter 2011 2011-02-20 14:17:45
Carey Mulligan Style Evolution
Behind The Scenes at Topshop Unique 2012 Autumn Winter
The Right Way to Wash Your Swimsuit
Happy Stylish Birthday Ashley and Mary Kate Olsen
Bright Lips With a Twist Shine at London Fashion Week
Best Blogger Outfits at Fashion Week Autumn 2017
London Fashion Week Autumn 2017 Hair and Makeup
Jack Irving Glitter Unicorn Beards at London Fashion Week
London Fashion Week Details | Autumn Winter 2017
From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds