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We all know a VSCO girl when we see one, but it's the soft girls that are coming to take over those Hydro Flask-toting chicks. The newest aesthetic (that has really taken off on TikTok) is all about pastels, hair clips, lots of blush, florals, hearts, and all things cutesy. We love the ethereal, dreamy vibe of a soft girl.
So are you ready to fully embrace the look? We created the ultimate guide to every product a soft girl needs, all on Amazon. Shop through our favourite picks and become the most recent internet queen.