POPSUGAR: What's the story behind the name?
Tavia Bonetti: I would always draw my friends as animals in my journal. There was also a picture of me on Instagram swimming and my friend photoshopped a shark behind me. People actually thought it was real! It ended up being my most re-shared photo, and I thought it would be cool to do a series of my friends with animals photoshopped behind them. That became the first drop I created.
POPSUGAR: How do you find time to model and work on your collection?
Tavia Bonetti: I think I want to be able to balance both. I also believe that it's such a helpful thing not just to be a model nowadays. So many of my friends have other projects that they're working on as well.
POPSUGAR: How would you describe the collection?
Tavia Bonetti: I've done six sub-collections within the brand. I would say it started as streetwear, but with a mix of outdoor wear. I'm really into sports like snowboarding, hiking, and camping, so it's really important for me to embody that world in my designs.