POPSUGAR UK

Ganni and Levi's Launch Sustainable Jeans Collection Made From an Innovative Denim Alternative

23/02/2021 - 11:35 AM

Ganni [1] and Levi's are at it again. After the brands collaborated on an upcycled, rental-only denim capsule collection [2] for summer 2020, the Danish cool-girl brand and the American classic jeans company are teaming up on a second, innovative eco-denim collection made from "cottonised hemp" — and this time, you'll be able to purchase and keep the pieces you love.

Ganni x Levi's cottonised hemp collection features denim jeans, jackets, shorts, dresses, and tops made from the innovative fabric. "Hemp generally requires less water and fewer pesticides in cultivation than conventionally grown cotton," said Ganni in a press statement. "The hemp blended into these garments comes from rain-fed hemp crops, which reduces water usage even further. It is then treated in a way that softens or "cottonises" the fibre, making it look and feel indistinguishable from cotton."

Priced from £95 to £375, keep reading ahead for a closer look at the Ganni x Levi's cottonised hemp collection, and shop the full lookbook at Ganni online [3] from Wednesday, 24 Feb.

Ganni x Levi's Indigo Denim Blazer

Ganni x Levi's Indigo Denim Blazer [4] (£375)

Ganni x Levi's Medium Indigo Denim Shirt

Ganni x Levi's Medium Indigo Denim Shirt [5] (£225)

Ganni x Levi's Light Indigo Denim Shirt Dress

Ganni x Levi's Light Indigo Denim Shirt Dress [6] (£275)

Ganni x Levi's Dark Indigo Denim Dress

Ganni x Levi's Dark Indigo Denim Dress [7] (£375)

Ganni x Levi's Printed Light Denim Strap Dress

Ganni x Levi's Printed Light Denim Strap Dress [8] (£325)

Ganni x Levi's Printed Denim Low-Waisted Relaxed Jeans

Ganni x Levi's Printed Denim Low-Waisted Relaxed Jeans [9] (£225)

Ganni x Levi's Indigo Denim High-Waisted Shorts

Ganni x Levi's Indigo Denim High-Waisted Shorts [10] (£205)

Ganni x Levi's Printed Light Indigo High-Waisted Pants

Ganni x Levi's Printed Light Indigo High-Waisted Pants [11] (£205)

Ganni x Levi's Medium Indigo Denim High-Waisted Pants

Ganni x Levi's Medium Indigo Denim High-Waisted Pants [12] (£255)

Ganni x Levi's Medium Indigo Denim Oversized Dress

Ganni x Levi's Medium Indigo Denim Oversized Dress [13] (£375)

Ganni x Levi's Printed Denim Low-Waisted Jeans

Ganni x Levi's Printed Denim Low-Waisted Jeans [14] (£225)

Ganni x Levi's Jersey T-Shirt Globe

Ganni x Levi's Jersey T-Shirt Globe [15] (£95)

Ganni x Levi's Jersey T-Shirt Love

Ganni x Levi's Jersey T-Shirt Love [16] (£95)

Ganni x Levi's Jersey Sweatshirt

Ganni x Levi's Jersey Sweatshirt [17] (£175)


Source URL
https://www.popsugar.co.uk/fashion/ganni-levis-second-sustainable-denim-collection-48178314