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See Hailey Bieber's Best Bikinis and Swimsuits

Hailey Bieber's 36 Best Bikini Moments

Hailey Bieber has a penchant for bikinis — and not just because she's a Victoria's Secret model debuting the brand's swimwear line. The 26-year-old has been choosing two-pieces over maillots for years, and her Instagram feed is proof. Bieber tends toward strappy looks with unexpected ties at the centre of the bust or rising high on her hips, and she never shies away from a cheeky thongkini moment. When it comes to finishing off her beach or poolside look, Bieber has experimented with everything from body chains and her signature gold hoops to baseball caps, bucket hats, and bangles. She also loves to flaunt layered beaded necklaces, and usually opts for a natural makeup look.

Her latest crop of bikinis comes all at once, courtesy of her Rhode skincare company. Bieber is launching her passionfruit jelly lip peptide, which called for a tropical-inspired beachside shoot lensed by Cameron Hammond. The swimwear she chose felt slightly unexpected. Though her brown bottom by Alt Swim was on-point, considering her usual go-to silhouettes, her Sicilia cycling top felt like an impromptu twist. Bieber wore the retro design unzipped to bare a hint of cleavage. Its crop allowed for all eyes on her layered belly chains, and she piled on the chunky bangles to coordinate with her yellow hoop earrings. While it was subtle, many of the photos highlight her tattoos, including the "Baby" scrawl at the top of her thigh. Of course, her sun-kissed glow and wet brown bob are all part of the mastered aesthetic.

But that's not the only swimsuit on her roster worth talking about. Along with even more from her latest Rhode series, admire all our favourite moments of Bieber in a bikini ahead.

Bieber styled a golden string bikini for her Rhode passionfruit jelly peptide lip treatment photoshoot, released in April 2023.

Bieber's Heavy Manners bikini, selected for her spring 2023 Rhode shoot, features tropical flowers against a lime green background and a tie at the triangle bust.

Bieber channelled her sporty side yet again in a cheeky brown Alt Swim Aya side bottom, finished with a Sicilia cycling shirt that she wore as a rashguard with chunky hoops and bangles.

Another one of Bieber's Rhode bikinis was this golden-yellow bandeau styled with a belly chain, more acrylic bangles, a beaded choker necklace, hoops, and white bottoms.

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Bieber wore a red, white, and blue Solid and Striped two piece for Memorial Day in 2016.

Bieber's simple triangle two-piece was lined with red piping for this beachside moment in May 2016.

In 2015, Bieber covered her Triangl bikini with an olive tank for a splash in the water.

In December 2015, Bieber styled a romantic off-the-shoulder crop top over a strappy black triangle bikini.

Bieber showed off her Tommy Hilfiger runway look backstage in 2015, which involved a beaded string bikini set.

Bieber lounged around in a classic black two-piece in August 2015.

In 2015, Bieber and Kendall Jenner posted a polaroid from a photo shoot, for which she wore a white-and-peach-coloured suit.

In June 2015, Bieber rinsed off in an outdoor shower wearing a metallic balconette bikini set.

Bieber opted for an all-white style in 2015. Her triangle top featured mesh inserts at the bust.

Bieber opted for a casual sporty look in 2014, mixing and matching her pieces in a black cutout bikini top and white boy shorts. She added a baseball cap for good measure.

Bieber's grey bikini top was trimmed in black to match her simple bottoms in this shot from 2015.

Bieber showed some spirit for Brazil, playing up the colour scheme with a floral bikini bottom in June 2014.

In July 2017, Bieber chose this green strappy style by Essentials For Zula.

Bieber showed off her tan in 2017 in a sporty red bikini.

Bieber's Danielle Guizio design came with a twist — quite literally — when she posed for photos in 2017, finishing her ensemble with gold jewellery and a top bun.

Bieber's Barbie-pink bikini was from Solid & Striped when she went jet skiing in May 2017.

Bieber took a mirror selfie in this two-piece set by Same Swim, posting it to her feed in February 2017.

Bieber has a thing for neon suits. She wore this Solid & Striped Elle bikini while boating on July 4 in 2017.

In 2017, Bieber posed in a strappy kiwi green two-piece while in the water with Jordyn Woods.

In 2021, Bieber looked sweet in this pink bikini set from Triangl, which she accessorised with hoops and body chains.

Bieber had a vintage moment in Dior in April 2020.

Bieber paired her white bikini with a button-down, styled open as a cover-up. She finished the moment with a straw cowboy hat for some cabana shots in Jamaica in 2019.

Bieber styled a cheeky golden-yellow bikini with Nikes, also showing off her tiny hip tattoo in 2020.

Bieber glowed in an orange textural two-piece and sun hat in June 2020.

Bieber styled a white terry cloth bikini with an oversize button-down, jewellery, and a velvet scrunchie while enjoying a cup of coffee poolside in 2019.

Bieber styled her sculptural black bikini with white sneakers for a casual weekend shot in September 2020.

Never one to shy away from a cheeky style, Bieber wore a pink floral two-piece to remind her followers to vote in September 2020.

Enjoying a sun-kissed moment with husband Justin, Bieber styled a black two-piece underneath a blue linen button-down for a beach shot in 2020.

Bieber opted for a tie-dye set in 2021, posting a dump that also included a royal blue and yellow bikini.

Bieber kept it classic in 2021, accessorising her pink-and-yellow floral bikini with friend Kendall Jenner's 818 Tequila.

Bieber's stylish two-piece showed off her toned figure poolside in March 2018.

Bieber wore a sporty light-blue bikini, accessorised with lots of bling and bright sunglasses, in a post on December 2017.

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