In a joyful celebration of Black-owned fashion [1] and sustainability, H&M launched a collaboration with Lemlem, a womenswear brand founded by Ethiopian supermodel, actress, and maternal-health advocate Liya Kebede [2]. Known for its effortless aesthetic, Lemlem [3] was born following a trip to Kebede's native land, where she decided to create opportunities for traditional weavers who no longer had a market for their craft.
The brand's artisanal designs are reflected in the full collection [4], which features an array of lightweight, easy-to-wear, and versatile cover-ups, tops, maxi dresses, shorts, skirts, swimsuits, and accessories. The pieces are crafted from sustainable materials, including organic linen and recycled polyester, and are just as wearable for city weekends as they are for spontaneous beach getaways. The colour palette is a cheerful combination of blue, soft pink, white, neons, and a hint of pale yellow.
True to Lemlem's philosophy, the collection exudes modern elegance with a timeless appeal, so you know you'll cherish these items for a long time. Scroll on for these worthy additions to your closet.
Slip-style Dress
Pair this Slip-style Dress [6] ($18) with strappy sandals or platform wedges for am evening dinner or daytime brunch.
Pull-on Linen Pants
These Pull-on Linen Pants [7] ($35) are the comfiest things you'll want to lounge in all day.
Lacing-detail Maxi Dress
Style this Lacing-detail Maxi Dress [8] ($50) with refined mules or comfy slide sandals for an elevated look.
Lyocell-blend Kaftan Dress
This Lyocell-blend Kaftan Dress [9] ($35) is ready for a chic brunch date or an elevated beach day.
Linen Dress
You'll feel light and easy in this gorgeous Linen Dress [10] ($40).
Linen Shirt
This Linen Shirt [11] ($30) will look great when styled on its own or as a cover-up.
Linen Shirt Dress
This Linen Shirt Dress [12] ($50) can also be worn as a bikini cover-up.
Lyocell-blend Shorts
These Lyocell-blend Shorts [13] ($25) will take you from a casual park hang to a spontaneous pool party.
Padded-cup Swimsuit
This Padded-cup Swimsuit [14] ($35) will make a bright and playful addition to your collection.
Long Lyocell-blend Shirt
This Long Lyocell-blend Shirt [15] ($35) will get you tons of compliments.
Brazilian Bikini Bottoms
Wear this Triangle Bikini Top [16] ($20) with its matching Brazilian Bikini Bottoms [17] ($20) for an electric swimsuit.
Lyocell-blend Skirt
This Lyocell-blend Skirt [18] ($25) is a lightweight pick for a warm summer day.
High Leg Swimsuit
We're sold on the playful and visually striking look of this High Leg Swimsuit [19] ($35).
Lyocell-blend Crop Top
This Lyocell-blend Crop Top [20] ($18) will look cute with some jeans and a pair of low-heeled sandals.
Smocked Bikini Top
This Smocked Bikini Top [21] ($25) can also be worn with your favourite denim cutoffs for a casual going-out look.
Tie Bikini Bottoms
You can mix these Tie Bikini Bottoms [22] ($15) with the current tops in your closet.
2-pack Necklaces
These 2-pack Necklaces [23] ($30) will look good with tops that have a plunging neckline.
2-pack Bracelets
These 2-pack Bracelets [24] ($18) make for the perfect arm candy.
5-pack Bracelets
These 5-pack Bracelets [25] ($18) will be the finishing touch to all your outfits.
Fringed Beach Towel
Take this Fringed Beach Towel [26] ($25) on your next surf day.
Eyeglass Chain
This Eyeglass Chain [27] ($18) will take your glasses up a notch.
Chunky Earrings
These Chunky Earrings [28] ($13) are minimal and chic, and they double as cute gifts.
8-pack Rings
Stack these 8-pack Rings [29] ($18) for a fun look.
Earrings and Ear Cuffs
If you're into them, these Earrings and Ear Cuffs [30] ($15) will bring some edge to your looks.
Pendant Necklace
Pendant Necklace [31] ($13)
Large Canvas Shopper
This Large Canvas Shopper [32] ($18) will become your go-to everyday, wear-everywhere bag.