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If you're eligible to vote but haven't yet done so, do you have a plan? And if you have a plan, do you have an outfit? As part of her ongoing work encourageing people to participate [3] in the crucial presidential election on Nov. 3, Lady Gaga [4] has kicked off a new #ServeThePolls Instagram Reels [5] challenge prompting fans to model their voting outfits.
Set to "Sour Candy," her collaboration with Blackpink [6], the fun video has Gaga wearing three (very distinct) voting looks. In her first, she's wearing Blackpink merch [7] and the mesmerising, electronic mask [8] she wore during her recent MTV VMAs performance. In another, she's wearing a sexy Bandier loungewear set with luxe accessories — all of which feel very plucked from the Kardashian style playbook. The real showstopper, however, is Gaga's custom Michael Ngo winged bolero [9] featuring the word "vote" in sparkly, unmissable letters.
Gaga wrote in her caption, "I hope this Halloween [11] I'm influencing you... to GET TO THE POLLS!!" Her hope is that Instagram users will use the same "Sour Candy" audio and offer their own stylish, #ServeThePolls runway walks — in addition to, of course, voting early [12], in person [13], or by dropping off your absentee ballot [14] at your designated polling site or ballot box.