Celebrities Wore Pink at the Grammys as a Form of “Dopamine Dressing”

Pink was the colour du jour at the 2022 Grammys [1]. Celebs hit the red carpet wearing varied shades of the rosy hue, ranging from light pink to bright fuschia.

Saweetie [2] wore a Valentino spring 2022 three-piece ensemble — consisting of a bow-adorned bralette, opera-length gloves, and a full skirt. Billy Porter opted for a pink sheer ruffled shirt with a long train and matching trousers from the same collection, telling E!'s Laverne Cox: "The colour of the season I hear is fuchsia and Valentino sent this over for me to wear from the runway."

St. Vincent wore a stunning pink sequinned Gucci gown with voluminous ruffles, while Tinashe opted for a pink latex dress by GCDS. Travis Barker layered a pink Givenchy blazer over black separates, the darker hue matching his fiancé Kourtney Kardashian [3]'s Et Ochs dress. Justin Bieber wore a fuschia beanie with his oversized Balenciaga suit and host Trevor Noah opted for a baby pink jacket by Gucci.

The hot pink shade was a major trend on the Spring 2022 runways, and it carried into the fall season as well, showing up at Valentino [4]'s aforementioned all-pink show.

According to MAC Cosmetics [5]' Executive Director of Global Trends, Cat Quinn [6], there's a psychological reason behind the sudden proliferation of pink. The shade, which psychiatrists call "Drunk Tank Pink," is tied to dopamine dressing; it has a calming effect, and people are drawn to that feeling given the uncertainty of the last two years.

Ahead take a look at all of the celebrities who wore the vibrant shade to the 2022 Grammys.