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Savage X Fenty's Breast Cancer Awareness collection is more than just a range of pink products. The campaign spotlights three significant stories told by breast cancer thrivers and survivors and their supportive co-thrivers. From advocating for yourself and your health to raising awareness about how men can get breast cancer as well, these stories and lessons showcase a new perspective on breast cancer. Survivor Kenneth Todd Nelson shared that, "We need to start shedding some light by mentioning men. I'm talking about the major players. If they start including men, they will save lives by doing that. Just by changing a word or two to include men, you can definitely change the course and educate people as well."
The collection has a range of cosy and comfortable loungewear and intimates in two iconic shades of pink. Whether you like a more subtle blush-tone pink with a logo pattern or a bold and bright hot pink, this collection has styles for men and women. Savage X Fenty will donate up to $546,000 from the sale of the 2021 BCA Collection to the Clara Lionel Foundation. You can shop the comfy collection ahead!