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Selena Gomez Casually Unveiled New Album Merch in London

Selena Gomez Just Casually Debuted New Album Merch, and It Looks Cosy AF

Selena Gomez Wearing New Rare Album Merch in London
Image Source: Backgrid

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Taylor Swift does it. Ariana Grande does it. And now Selena Gomez does it — and by "it," I mean proudly reps her own merchandise like a damn queen. While out and about in London recently, Selena casually revealed two pieces from a new clothing and accessories collection she just launched to promote her upcoming album, Rare, out Jan. 10. The "Look at Her Now" singer wore a pullover hoodie covered with a pink, blue, and green tie-dye pattern and matching sweatpants with her own initials on the front left leg. Selena finished the casual look with chunky silver hoop earrings, a furry black zip-up hoodie from Free People, and black sneakers, making for one heck of a comfy outfit.

So what else is included in Selena's Rare merch line? We're glad you asked. The collection has a few other dreamy tie-dye pieces, along with cosy crew-neck sweatshirts, a tote bag, and a maroon baseball cap, all of which feature her name and/or a screen-printed image of her face on them. Ahead, see Selena rocking her own merch in London, then keep reading to shop a few of our fave items from the collection before other fans snatch up the entire stock. Dibs on the blue tie-dye t-shirt!

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