Wow, watch Selena Gomez [1] go! The "Lose You to Love Me" singer [2] recently revealed her latest campaign for Puma [3], and every item demands you "look at her now." Selena's SG x Puma line features rugby-inspired apparel, footwear, and accessories, staying true to the effortless athleisure she's known for [4].
"I love baggy-type things and I love jersey material," Selena explained in a behind-the-scenes video from the shoot. "I wanted [the line] to feel like something official, like a team." She's seen posing in a selection of items from her collection, which each include special nods to the singer herself. Some of the wintertime staples include Selena's personal motifs, such as a number 92 for her birth year and a semicolon for her symbolic tattoo [5]. Ahead, watch Selena's quick look at the collection, then keep reading to see the pieces in full. The line will be ready to shop online and in stores on Dec. 1.