Simone Rocha [1] is known for her romantic, girlish aesthetic inspired by pre-20th-century period fashion. For her first collaboration with H&M [2], Rocha [3] is rediscovering the best designs from her past collections and creating a modern wardrobe for the entire family — including tulle dresses, separates, knitwear, outerwear, occasion wear, footwear, and casual pieces for women, men, and children. This is H&M's first collaboration with an Irish designer.
While Rocha is Irish-born, Simone Rocha x H&M will also be shaped by the designer's multicultural heritage by featuring traditions and crafts from Hong Kong and references to iconic moments in art history. "We see glimmers of Tudor courtiers, wild florals, portraits and photographs, dolls and trinkets. There is tartan, beading, florals, pinks, reds, and bespoke fabrications, developed in house, exclusively for this collaboration," said H&M in a press statement.
The Simone Rocha x H&M collaboration will be available on Thursday, 11 March in store and online at H&M. The brand makes clear that the pieces in this collaboration are expertly tailored, made to be cherished, and will last many years to come. "I am so thrilled to be working with H&M on this very special collection," said Rocha in a statement. "It truly is a celebration of the signatures of my brand, and the influences that have shaped me. As a designer, and as a customer, I've been such a fan of the H&M collaboration concept. Margiela, Alber Elbaz, Comme des Garcons — it's such an amazing list of alumni to be a part of."
Keep reading ahead to shop Simone Rocha x H&M [4].
Simone Rocha x H&M Puff-Sleeved Trenchcoat
Simone Rocha x H&M Puff-Sleeved Trenchcoat [5] (£140)
Simone Rocha x H&M Tinsel-Embroidered Puff Skirt
Simone Rocha x H&M Tinsel-Embroidered Puff Skirt [6] (£150)
Simone Rocha x H&M Tinsel-Embroidered Puff Skirt
Simone Rocha x H&M Tinsel-Embroidered Puff Skirt [7] (£150)
Simone Rocha x H&M Asymmetric Skirt
Simone Rocha x H&M Asymmetric Skirt [8] (£60)
Simone Rocha x H&M Silk-Blend Cardigan
Simone Rocha x H&M Silk-Blend Cardigan [9] (£70)
Simone Rocha x H&M Printed Tulle Top
Simone Rocha x H&M Printed Tulle Top [10] (£40)
Simone Rocha x H&M Oversized Cotton Shirt
Simone Rocha x H&M Oversized Cotton Shirt [11] (£60)
Simone Rocha x H&M Broderie Anglaise Dress
Simone Rocha x H&M Broderie Anglaise Dress [12] (£120)
Simone Rocha x H&M Puff-Sleeved Tulle Blouse
Simone Rocha x H&M Puff-Sleeved Tulle Blouse [13] (£50)
Simone Rocha x H&M Puff-Sleeved Tulle Blouse
Simone Rocha x H&M Puff-Sleeved Tulle Blouse [14] (£50)
Simone Rocha x H&M Tinsel-Detail Tweed Coat
Simone Rocha x H&M Tinsel-Detail Tweed Coat [15] (£150)
Simone Rocha x H&M Oversized A-line Coat
Simone Rocha x H&M Oversized A-line Coat [16] (£150)
Simone Rocha x H&M Puff-Sleeved Tulle Blazer
Simone Rocha x H&M Puff-Sleeved Tulle Blazer [17] (£70)
Simone Rocha x H&M Broderie Anglaise Dress
Simone Rocha x H&M Broderie Anglaise Dress [18] (£120)
Simone Rocha x H&M Tulle-Embellished Cotton Dress
Simone Rocha x H&M Tulle-Embellished Cotton Dress [19] (£120)
Simone Rocha x H&M Asymmetric Cotton Dress
Simone Rocha x H&M Asymmetric Cotton Dress [20] (£80)
Simone Rocha x H&M Short Cloqué Dress
Simone Rocha x H&M Short Cloqué Dress [21] (£100)
Simone Rocha x H&M Photo-Print T-Shirt
Simone Rocha x H&M Photo-Print T-Shirt [22] (£25)
Simone Rocha x H&M Puff-Sleeved Tulle Dress
Simone Rocha x H&M Puff-Sleeved Tulle Dress [23] (£120)
Simone Rocha x H&M Jacquard-Weave Silk-Mix Dress
Simone Rocha x H&M Jacquard-Weave Silk-Mix Dress [24] (£140)
Simone Rocha x H&M Appliquéd T-Shirt
Simone Rocha x H&M Appliquéd T-Shirt [25] (£140)
Simone Rocha x H&M Appliquéd T-Shirt
Simone Rocha x H&M Appliquéd T-Shirt [26] (£35)
Simone Rocha x H&M Wide Tulle Dress
Simone Rocha x H&M Wide Tulle Dress [27] (£100)
Simone Rocha x H&M Tinsel-Patterned Dress
Simone Rocha x H&M Tinsel-Patterned Dress [28] (£140)
Simone Rocha x H&M Silk-Blend Cloqué Dress<
Simone Rocha x H&M Silk-Blend Cloqué Dress [29] (£150)
Simone Rocha x H&M Silk-Blend Cloqué Dress
Simone Rocha x H&M Silk-Blend Cloqué Dress [30] (£150)
Simone Rocha x H&M Heavy Jersey Joggers
Simone Rocha x H&M Heavy Jersey Joggers [31] (£50)
Simone Rocha x H&M Flared Hoodie
Simone Rocha x H&M Flared Hoodie [32] (£50)
Simone Rocha x H&M Satin-Tie Dress
Simone Rocha x H&M Satin-Tie Dress [33] (£70)
Simone Rocha x H&M Satin Slip Dress
Simone Rocha x H&M Satin Slip Dress [34] (£50)
Simone Rocha x H&M Cropped Sequined Top
Simone Rocha x H&M Cropped Sequined Top [35] (£70)
Simone Rocha x H&M Lace-Decorated Top
Simone Rocha x H&M Lace-Decorated Top [36] (£40)
Simone Rocha x H&M Tulle-Detail T-Shirt Dress
Simone Rocha x H&M Tulle-Detail T-Shirt Dress [37] (£70)
Simone Rocha x H&M Cropped Flounce-Trim Trousers
Simone Rocha x H&M Cropped Flounce-Trim Trousers [38] (£80)
Simone Rocha x H&M Puff-Sleeved Tulle Top
Simone Rocha x H&M Puff-Sleeved Tulle Top [39] (£40)
Simone Rocha x H&M Jacquard-Knit Knee Socks
Simone Rocha x H&M Jacquard-Knit Knee Socks [40] (£13)
Simone Rocha x H&M 2-Pack Bow-Detail Knee Socks
Simone Rocha x H&M 2-Pack Bow-Detail Knee Socks [41] (£25)
Simone Rocha x H&M 2-Pack Bow-Detail Socks
Simone Rocha x H&M 2-Pack Bow-Detail Socks [42] (£20)
Simone Rocha x H&M Large Bow-Detail Shopper
Simone Rocha x H&M Large Bow-Detail Shopper [43] (£50)
Simone Rocha x H&M Large Sunglasses
Simone Rocha x H&M Large Sunglasses [44] (£60)
Simone Rocha x H&M Bow-Detail Necklace
Simone Rocha x H&M Bow-Detail Necklace [45] (£40)
Simone Rocha x H&M Bow-Detail Earrings
Simone Rocha x H&M Bow-Detail Earrings [46] (£25)
Simone Rocha x H&M Embellished Alice Band
Simone Rocha x H&M Embellished Alice Band/a> (£40) [47]
Simone Rocha x H&M Pearly Alice Band
Simone Rocha x H&M Pearly Alice Band/a> (£40) [48]
Simone Rocha x H&M Bow-Detail Alice Band
Simone Rocha x H&M Bow-Detail Alice Band [49] (£35)
Simone Rocha x H&M 3-Pack Bow Hair Slides
Simone Rocha x H&M 3-Pack Bow Hair Slides [50] (£25)
Simone Rocha x H&M 3-Pack Bow Hair Slides
Simone Rocha x H&M 3-Pack Bow Hair Slides [51] (£25)
Simone Rocha x H&M 2-Pack Decorated Hair Grips
Simone Rocha x H&M 2-Pack Decorated Hair Grips [52] (£25)
Simone Rocha x H&M 2-Pack Decorated Hair Grips
Simone Rocha x H&M 2-Pack Decorated Hair Grips [53] (£25)
Simone Rocha x H&M 2-Pack Decorated Hair Grips
Simone Rocha x H&M 2-Pack Decorated Hair Grips [54] (£25)
Simone Rocha x H&M Large Nylon Backpack
Simone Rocha x H&M Large Nylon Backpack [55] (£80)
Simone Rocha and H&M in a Unique Designer Collaboration
The Storybook World of Simone Rocha x H&M 📖