To celebrate the 30th anniversary of the iconic "Just Do It" campaign, Nike asked us to dream crazy in an ad narrated by athlete/activist Colin Kaepernick. To celebrate the sisterhood of female athletes pushing boundaries, breaking barriers, and creating community, Nike is encouraging us all to dream crazier. Be prepared to be inspired after watching this video, narrated by Serena Williams, featuring gymnast Simone Biles, fencer Ibtihaj Muhammad, snowboarder Chloe Kim, members of the US women's national soccer team, and many more of your favourite athletes.
Don't think this call to action relates to you? Nike co-founder Bill Bowerman believed that "if you have a body, you are an athlete." This sentiment is baked into the brand's manifesto. So . . . we'll be right back. Current status: lacing up our sneakers to run, walk, jump, spin, lift, kick, punch, skate, throw, hit . . . no matter what it is, we're ready to just do it.