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I used to wonder if there was such thing as the perfect pillow. This is mostly because I like mine super flat — I mean like-they're-10-years-old flat — and unluckily for me, they're not often sold like that. Then I discovered this Coop Home Goods Premium Adjustable Loft Pillow ($60) trending on Amazon and knew I needed it. The popular pillow offers the best solution for every type of preference, and it's easy to see why it's currently the site's most popular and best-reviewed choice.
The pillow is crafted with a unique adjustable design that allows you to choose the amount of memory foam fill inside. You can either remove some to make it flat (like I would do) or you even have the option to add more fluff, because it comes with extra fill. Packing it how you like also gives you the option to create the shape you prefer. It doesn't lack in quality, either. The pillow is made with non-toxic and cruelty-free materials such as bamboo-derived viscose rayon and polyester, which provide both softness and breathability. Plus, it's also hypoallergenic and dust mite resistant.
Need more convincing? Just read the reviews. It currently boasts over 17,300 testimonials and 71 percent of customers gave it five stars, and as someone who shops on Amazon a lot, I can say that's rare! Keep scrolling to shop all its features and sizes to snag the one your life is missing. We guarantee you'll finally find the pillow you've been waiting for.