What is Millennial Pink? It's the colour you have been seeing everywhere [1], you just never realised it. Millennials are utterly obsessed with shades of this blush tone — it's been popping up repeatedly since 2012. It has even become a point of interest in travel destinations — people are posting buildings, lakes, hotels, and restaurants in Millennial Pink all over Tumblr and Pinterest.
We rounded up the most beautiful destinations in the mesmerising hue. Take a look at the places you can visit in the trendiest colour of this decade.
Sketch Gallery, London
Travellers from far and wide visit this restaurant in London [2] for afternoon tea — it's a blogger favourite.
Lake Hillier, Australia
This pink lake in Australia [3] gets its colour because of a micro-algae called Dunaliella salina that's in the water.
Paul Smith Wall, Los Angeles
The wall on the side of the Paul Smith store in West Hollywood is perhaps one of the most photographed walls of all time [4].
Hawa Mahal, Jaipur, India
This massive palace in India was built with pink sandstone in 1799, but the shade is more relevant than ever today.
Nassau, Bahamas
Many of the beaches in the Bahamas have light pink sands because of the red coral in the water. The pretty colour makes the area appealing to young travellers.
Pietro Nolita, New York City
If you think the outside of this restaurant is pink, just wait until you see the inside [5]. It's all over Instagram.
The Don CeSar, St Pete Beach, FL
Gaggles of 20-somethings flock to this beach side hotel in Florida [6] for Spring break.
Las Coloradas, Yucatan, Mexico
The algae and brine shrimp that live in these salty lakes give them their pink colour. Visitors will drive a few hours from popular destinations like Cancun to get to the lakes.
Edgewater Beach Apartments, Chicago, Il
The historic apartment complex [7] serves as a well-known building in Chicago that people will often come to admire and photograph.