OUAI Curl Shampoo This vegan shampoo from hairstylist Jen Atkin's line OUAI (£20) is formulated with a Smart Technology Complex designed to target damaged spots, restoring and protecting the hair cuticle. Fans also love the subtle clean scent it leaves behind. Image Source: sephora.com shampoo from hairstylist Jen Atkin's line OUAI £20 from lookfantastic.com Buy Now