Anastasia Soare is a brow technician who counts A-listers like Cindy Crawford, Naomi Campbell, and the Kardashians among her clients. The Anastasia Beverly Hills Dipbrow Pomade (£19) is a waterproof, tinted gel-cream that is buildable, so you can fill in your brows with ease. It dries to a matte finish, comes in 11 shades, and also doubles as an eyeliner, so it's a money saver, too.